Most viewers bail on a
video in the first

5

seconds
WHY

watch time is important

HOW

to increase it

Who

is doing it well
WHY

watch time is important
Spoiler Alert
YouTube wants you to
watch MORE videos
Spoiler Alert
That’s why YouTube cares
about video watch time
If your video holds onto viewers. YouTube will throw more
viewers your way by…
Search

Suggested

…increasing your rank in search and suggested video results
Search

Suggested

Search and suggested are two of the biggest drivers of new
viewers, so you want your video there.
But, if your video’s got butterfingers of the viewer, YouTube
will stop passing you the ball.
But, if your video’s got butterfingers of the viewer, YouTube
will stop passing you the ball.
So how do you catch more viewers and take 'em into the
end zone for a slam dunk hole in one?
HOW

to increase watch time
1 BE A HOOKER
1 BE A HOOKER
Hook your viewers right
away with a cool shot, a
question, a cliffhanger, or
something intriguing.
2 PRODUCTION VALUE
2 PRODUCTION VALUE
Make sure your video looks and sounds good. You
don’t have to be Stevie Spielberg to afford a decent
mic...
4 Pacing
4 Pacing
Keep your pacing and editing tight and
don’t be afraid to cut things. What do
you think happened to tip #3?
5 Rethink intros
Go easy on the intro. Most videos don’t
need ‘em, but if you must have one, make it
short and play it after a quick teaser...
6 Check your metrics
6 Check your metrics
Check your attention metrics by
video and see what keeps viewers
watching and what doesn’t.
WHO
does this well?
Wheezy Waiter

PBS IDEA CHANNEL

It’s Grace
+

SUBSCRIBE

Video
Playlists
How to Increase Watch Time on YouTube
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How to Increase Watch Time on YouTube

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The amount of time a viewer watches your video is more important than the number of views your videos gets. Find out how to increase the watch time of your next video.

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  • By posting attracting and rich content video can increase the watch time.Video Marketing of your business video over YouTube is the easiest method to promote your business. Get real YouTube views with youtube marketing service.

    For more information visit : http://www.buyyoutubeviewsx.com/
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Transcript of "How to Increase Watch Time on YouTube"

  1. 1. INCREASE
 WATCH
 TIME Content Time: Impact:
  2. 2. Most viewers bail on a video in the first 5 seconds
  3. 3. WHY watch time is important HOW to increase it Who is doing it well
  4. 4. WHY watch time is important
  5. 5. Spoiler Alert YouTube wants you to watch MORE videos
  6. 6. Spoiler Alert That’s why YouTube cares about video watch time
  7. 7. If your video holds onto viewers. YouTube will throw more viewers your way by…
  8. 8. Search Suggested …increasing your rank in search and suggested video results
  9. 9. Search Suggested Search and suggested are two of the biggest drivers of new viewers, so you want your video there.
  10. 10. But, if your video’s got butterfingers of the viewer, YouTube will stop passing you the ball.
  11. 11. But, if your video’s got butterfingers of the viewer, YouTube will stop passing you the ball.
  12. 12. So how do you catch more viewers and take 'em into the end zone for a slam dunk hole in one?
  13. 13. HOW to increase watch time
  14. 14. 1 BE A HOOKER
  15. 15. 1 BE A HOOKER Hook your viewers right away with a cool shot, a question, a cliffhanger, or something intriguing.
  16. 16. 2 PRODUCTION VALUE
  17. 17. 2 PRODUCTION VALUE Make sure your video looks and sounds good. You don’t have to be Stevie Spielberg to afford a decent mic or some lights, but if you invest a little more in your videos, viewers will too.
  18. 18. 4 Pacing
  19. 19. 4 Pacing Keep your pacing and editing tight and don’t be afraid to cut things. What do you think happened to tip #3?
  20. 20. 5 Rethink intros
  21. 21. Go easy on the intro. Most videos don’t need ‘em, but if you must have one, make it short and play it after a quick teaser. 5 Rethink intros
  22. 22. 6 Check your metrics
  23. 23. 6 Check your metrics Check your attention metrics by video and see what keeps viewers watching and what doesn’t.
  24. 24. WHO does this well?
  25. 25. Wheezy Waiter PBS IDEA CHANNEL It’s Grace
  26. 26. + SUBSCRIBE Video Playlists

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