Authentic Communication w/ Customers
      Matt Haughey | Bizjam Seattle 2008
What do you mean by
   “authentic”?
Everyone wants the
    same thing.
Increased Visibility
Demonstrate their
expertise/uniqueness
Increase sales
How do you get there?
How do you get there?
How do you get there?
Little to no SEO tricks
Don’t join 1,000 social
 networks to pimp
   your business
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
Authentic Communication talk at Bizjam Seattle 2008
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Authentic Communication talk at Bizjam Seattle 2008

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Slides for a talk given on July 9, 2008 in Seattle, WA.

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Authentic Communication talk at Bizjam Seattle 2008

  1. 1. Authentic Communication w/ Customers Matt Haughey | Bizjam Seattle 2008
  2. 2. What do you mean by “authentic”?
  3. 3. Everyone wants the same thing.
  4. 4. Increased Visibility
  5. 5. Demonstrate their expertise/uniqueness
  6. 6. Increase sales
  7. 7. How do you get there?
  8. 8. How do you get there?
  9. 9. How do you get there?
  10. 10. Little to no SEO tricks
  11. 11. Don’t join 1,000 social networks to pimp your business
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