The Future of Email Design @ The Future of Web Design

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The Future of Email Design @ The Future of Web Design - Presentation Transcript

  1. the future of email design
  2. “HTML mail still sucks”
  3. “I hate HTML email” molly.com
  4. Andy Budd “I have a strong dislike of HTML emails”
  5. “ I absolutely hate HTML email” Roger Johansson
  6. “Let the hate flow through you”
  7. the future itof email doesn’t matter! design
  8. HTML email is not going away
  9. “probably the single highest ROI action you can take ”
  10. the future 1998of email == 2007? design
  11. the future email of email building design blocks
  12. Clients imagine this...
  13. ...we need to design for this
  14. inboxes are very noisy places with lots of the future on things going everywhere that will of email distract your eye every design few moments email is low bandwidth and low attention It’s a design challenge
  15. Permission + the future relevance = attention of email design
  16. Scannable text is the cornerstone
  17. Core elements Permission Unsubscribe Contact details
  18. the future email is of email dead? design
  19. Better, stronger, faster
  20. the future of email thank you design

Mathew PattersonMathew Patterson, 2 years ago

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