Twitter

Facts Short messages (no more than 140 characters)‏ Like IM, Facebook status, SMS, e-mail, group chat Seven million registered users in February 2009 1,300 percent growth year over year BusinessWeek (50), NYT (30), Guardian etc. 42 per cent of users are between 35-49 (at work)‏

Short messages (no more than 140 characters)‏

Like IM, Facebook status, SMS, e-mail, group chat

Seven million registered users in February 2009

1,300 percent growth year over year

BusinessWeek (50), NYT (30), Guardian etc.

42 per cent of users are between 35-49 (at work)‏

Twitter Growth

What is it for? Simple, flexible tool – so difficult to define What is email for? What is the telephone for? It’s a tool Trivial or mundane, but also thoughtful and useful Not “What am I doing?” but “What am I thinking” Follow interesting people, find interesting things Yes, it has a stupid name – but so does Google

Simple, flexible tool – so difficult to define

What is email for? What is the telephone for? It’s a tool

Trivial or mundane, but also thoughtful and useful

Not “What am I doing?” but “What am I thinking”

Follow interesting people, find interesting things

Yes, it has a stupid name – but so does Google

When you hear people criticizing it, try replacing the word Twitter with the phrase “talking to people,” and see if the criticism still makes sense.

What can I do with it? Short thoughts, a link, a request for info, a comment Ability to connect directly with readers, potential sources Promote our content and get others to do so as well See what is being talked about (Mumbai, earthquakes)‏ Pushes traffic to our content (There Will Be Blood)‏

Short thoughts, a link, a request for info, a comment

Ability to connect directly with readers, potential sources

Promote our content and get others to do so as well

See what is being talked about (Mumbai, earthquakes)‏

Pushes traffic to our content (There Will Be Blood)‏

How do I do it? Follow people, post a message, then... Check @replies and direct messages See who follows you and others, then follow See a discussion and contribute to it Share a link, or “re-tweet” someone else Search for topics, people, discussions

Follow people, post a message, then...

Check @replies and direct messages

See who follows you and others, then follow

See a discussion and contribute to it

Share a link, or “re-tweet” someone else

Search for topics, people, discussions

Who's on it? @mathewi @sashaglobe @hartleyglobe @mattfrehner @snolen @dougsaunders @markmackinnon @giantflyingcarp @brodiefenlon @carolynireland @globecampus @globebooks @globeinvestor @globebusiness @misterjohndoyle @andrewgorham @nestruck @activeverbs @amyverner @pwente

@mathewi

@sashaglobe

@hartleyglobe

@mattfrehner

@snolen

@dougsaunders

@markmackinnon

@giantflyingcarp

@brodiefenlon

@carolynireland

@globecampus

@globebooks

@globeinvestor

@globebusiness

@misterjohndoyle

@andrewgorham

@nestruck

@activeverbs

@amyverner

@pwente

Things to think about You have to give something to get something A blend of the personal and professional In a grey area between private and public Everything is searchable and can be captured Beware the impulse to flame someone

You have to give something to get something

A blend of the personal and professional

In a grey area between private and public

Everything is searchable and can be captured

Beware the impulse to flame someone

What tools are there? Twitter.com, m.twitter.com (basic)‏ Tweetdeck, Twhirl (desktop)‏ Power Twitter, Tweetfox (plugins)‏ Twitterberry, Dabr (mobile)‏ Twitscoop, Tweetscan (search)‏ Tweetgrid (filter, aggregate)‏ Backtweets, Retweetist (search)‏ Bit.ly, TinyURL, Is.gd (shortening)‏

Twitter.com, m.twitter.com (basic)‏

Tweetdeck, Twhirl (desktop)‏

Power Twitter, Tweetfox (plugins)‏

Twitterberry, Dabr (mobile)‏

Twitscoop, Tweetscan (search)‏

Tweetgrid (filter, aggregate)‏

Backtweets, Retweetist (search)‏

Bit.ly, TinyURL, Is.gd (shortening)‏

The bottom line Just a tool (with a dumb name)‏ Can help you find people, sources Can help us promote our stories Conversational, thoughts and links Experiment with it (Ian Brown)‏ Don't dismiss it without trying it

Just a tool (with a dumb name)‏

Can help you find people, sources

Can help us promote our stories

Conversational, thoughts and links

Experiment with it (Ian Brown)‏

Don't dismiss it without trying it

Five Barriers to Journalists Using Twitter http://sarahhartley.wordpress.com/2009/02/15/five-barriers-to-journalists-using-twitter/ Top Twitter Tools for Journalists http://savethemedia.com/2009/03/27/top-twitter-tools-for-journalists-2/ The Ultimate Guide to Twitter http://www.webdesignerdepot.com/2009/03/the-ultimate-guide-for-everything-twitter/ The ROI of Journalists and Twitter http://danblank.com/blog/2009/02/20/the-roi-of-journalists-and-magazines-using-twitter/ How Journalists Can Use Twitter http://markmedia.blogs.com/markmedia/2009/02/how-a-journalist-can-use-twitter.html Tweeting the Future of Journalism http://blogs.reuters.com/fulldisclosure/2009/01/30/twittering-away-standards-or-tweeting-the-future-of-journalism/

Five Barriers to Journalists Using Twitter http://sarahhartley.wordpress.com/2009/02/15/five-barriers-to-journalists-using-twitter/

Top Twitter Tools for Journalists http://savethemedia.com/2009/03/27/top-twitter-tools-for-journalists-2/

The Ultimate Guide to Twitter http://www.webdesignerdepot.com/2009/03/the-ultimate-guide-for-everything-twitter/

The ROI of Journalists and Twitter http://danblank.com/blog/2009/02/20/the-roi-of-journalists-and-magazines-using-twitter/

How Journalists Can Use Twitter http://markmedia.blogs.com/markmedia/2009/02/how-a-journalist-can-use-twitter.html

Tweeting the Future of Journalism http://blogs.reuters.com/fulldisclosure/2009/01/30/twittering-away-standards-or-tweeting-the-future-of-journalism/