1. Shows the Shows the
“best bits” of High pitch screaming, and “well known”
the film to dialogue “someone help actors
attract viewers Battle of good me”
vs. evil
Sudden signs of There is always a
ghosts/spirits Death and protagonist – victim –
blood who then ends up
Disruption surviving at the end
of normality
Titles are
shown mainly Dark scary
at the end Overall codes and conventions
of a horror film atmosphere –
Music – stormy day – dark
indicating a clouds
frightful
moment Commonly used
coming up Dramatic camera dialogue “who's there”
angles show the and “what do you
Isolated characters more want”
location – not Action is
Always the appearance of
many people interrupted with
authority – police, she is a
around credits on
denotation of good vs. evil
screen

2.  Red – blood, anger, frustration
 Black – void, emptiness, lack of information and colour
 White – contrast with black, purity
 Grey – lack of colour, emotionless
 Mixture of dialogue and music – creates a balance
 Titles and intertitles to add more information
 Fast editing towards to end – creates excitement for the
audience
 Different camera angle and shots to reveal
emotions, level of powers and to show mise – en -
scene
 Instruments of torture – knives – show danger
 Instrumental music – sets tone and atmosphere

3.  Conventions are found in films in order to
make the audience more comfortable and
familiar with the film. Conventions are
followed to make the genre more recognisable
to the audition for example: blood would relate
to a horror genre. Conventions are the normal
noticeable way of doing something,, something
that is a distinct indicator.