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MastroTek Internet Marketing

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MastroTek Internet marketing slideshow. Internet marketing basics for small to medium sized businesses in the New York and Westchester, NY areas

MastroTek Internet marketing slideshow. Internet marketing basics for small to medium sized businesses in the New York and Westchester, NY areas

Published in: Technology, Business

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  • 1. Internet Marketing PlansFor small to medium sized businesseswith a focus on Local Search Results Nicholas Mastrogiorgio 914-297-1467 SEO@MastroTek.com www.MastroTek.com
  • 2. What is Internet Marketing?Internet marketing is:Email MarketingSocial Media Marketing Internet Marketing is all these individual things optimized inSearch Engine Marketing the best way in order to bringSearch Engine Optimization traffic to your website and increase your web presencePay Per Click Advertising and overall business revenue.Video MarketingArticle Marketing
  • 3. Search EngineOptimizationSearch Engine Optimization is the actof making your website desirable tosearch engine such as Google andBing.This is accomplished by optimizingyour on-site content so that it fits intowhat the search engine are looking forto consider it relevant to a certainkeyword or topic.You also need to optimize off-sitefactors such getting sites that linkback to your site, submitting your siteto relevant directories (Google Places,Yelp, Etc.) and increasing your sitespopularity in places like Facebook ,Google +, and Twitter.
  • 4. What is Pay Per Click (PPC)?• Pay per click is paid • The most competitive advertising where you keywords can cost over pay a certain amount $25 per click! every time someone • Without proper clicks on your ad. management of your• Cost is determined by PPC account you can the popularity of the spend a lot of money search term used to with little return on display your ad. your investment.
  • 5. Social Media Marketing• Build a Following• Communicate with customers• Attract new customers• Drive traffic to your website• Facebook has over 900 Million Members and is still growing!!!
  • 6. Email Marketing• Highly targeted• Personalized communication with interested parties• Interest and clicks can be measured easily• Great for announcing personalized promotions and events
  • 7. Local Internet Marketing• Connect with customers on location based websites• Google Places• Yelp• Foursquare• Bing Business• Yellow Pages.com• Groupon
  • 8. MastroTek’s Services• MastroTek Offers : – Eye Catching Website Design – Email Marketing – Local SEO – Social Media Management – PPC Management – Print Media Design (Flyers, Brochures, Business Cards) MastroTek.com/services
  • 9. Why MastroTek?• Personal business relationship with a local company. We visit you in person and are available to meet with you any time you need us.• We specialize in local SEO and PPC management and offer competitive pricing for small to medium sized businesses.• Visit our site today to get started. www.MastroTek.com

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