Appnation Cross Platform Summit NYC 2013 Sponsorship Guide
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Appnation Cross Platform Summit NYC 2013 Sponsorship Guide Appnation Cross Platform Summit NYC 2013 Sponsorship Guide Presentation Transcript

  • FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • THE APP ECONOMYAPPNATION delivers the ideas that frame the new app  Global mobile advertising in 2011 totaledeconomy through provocative and thoughtful more than $5.3B. US Mobile advertisingpresentations from the leading minds and dominant crossed the $1.7B mark in 2012 on its wayfigures in the market. to $2.5B in 2014 programs divedeep into core drivers for the emerging app universe:  Typical mobile device contains 18 apps • Platform Fragmentation  Consumers spend 94 minutes per day in • Mobile App Investment mobile apps vs. 72 per day on the Internet • How Real Is The Power of the App Economy? • Mobile v. Web-based Apps  Consumers spend 23% of their media time in apps, but advertisers spendAPPNATION will continue to focus intensely on the critical only 1% of their budget in this mediumtopics driving the market forward in 2013 and beyond. In-App Advertising  10% of adult cell phone users have App Downloads downloaded an app within the past week. Sales Physical Goods & Services THE APP ECONOMY IS Digital Downloads CHANGING THE WORLD! Virtual Goods Sources: comScore, Alexa, Flurry Analytics, VSS, Mary Meeker (KPCB) 2011 2015 FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • APPNATION AUDIENCEAs the only event focused on the businesssize of the App Revolution, APPNATION 5% Developers - 35%attracts not only developers, but also leaders 15% Marketers - 17%from carriers, brands, platform developers, 35%media, government and commerce. This is Hardware / Infrastructurethe elite of the app world, gathered together 11% - 17%in one place to forge the next phase of Investors / Analysts - 11%market expansion. Media/Content - 15%Our stage has been home to some of the 17%worlds leading app visionaries and emerging 17% Other - 5%players who are defining the business. Weattract the most targeted group of media,advertising, entertainment and commerceexecutives along with developers and mobile 1000 636 750entrepreneurs, investors, analysts and press. 325 500We anticipate a highly qualified, senior-level 0prominent experts who are redefining NYC 2011 NYC 2012 NYC 2013 (est.)application and platform development anddelivery across the media, content, andadvertising industries. THE ENTIRE APP UNIVERSE WILL BE THERE! WILL YOU? FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM View slide
  • PRESSAPPNATIONconferences attractintense coveragebefore, during and afterthe shows, from mediaoutlets across theworld. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM View slide
  • PARTNERSHIPSPREMIER SPONSORSHIPSAPPNATION offers Premier Sponsorships that make leadingcompanies true partners in our events. merelyoffering exhibit space or common informational options, wework with our partners to create custom, unique spaces,activities, presentations and events under the APPNATIONumbrella. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • EXCLUSIVE TITANIUM SPONSORSHIPThis exclusive and singular Titanium sponsorbecomes a full partner in the development,promotion and presentation of APPNATION.The Titanium sponsor has a presence in theconference and all surrounding activities thatputs them foremost in the APPNATION universe.MINIMUM BENEFITS INCLUDE:• Guaranteed Main Stage speaking opportunity for key company executive(s) • Dedicated email blasts• Anchor exhibit space in high traffic expo floor area • Event ticket package, including All Access passes and invitations• Opportunity to bring developers / partners / clients Reception into expo of demonstration pods • Opportunity to distribute branded item in conference tote • Highlighted recognition in all pre-event, on-• Dedicated main stage announcement of the site, and post-event marketing materials and distribution of a white-paper • Logo placement on keynote stage, on-site or other thought leadership piece signage and multi-media logo loop on the• Front inside cover ad in the conference event guide keynote stage, plus all high‐profile locations FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • DIAMOND & PLATINUM SPONSORSHIPSDiamond and Platinum Sponsors achieveprominent presence and benefits from theirspecial association with APPNATION and enjoyleading positioning in all APPNATION marketing,event activities, and networking opportunities.DIAMOND BENEFITS INCLUDE:• Guaranteed speaking opportunity for key company executive during general session• PLATINUM BENEFITS INCLUDE: area of expo floor with an opportunity to bring up to developers / partners / clients into • expo under area of expo floor, with an opportunity to bring up to developers / partners / clients into• Dedicated email blast• Full page ad in conference event guide aegis• Opportunity to distribute branded item in • Dedicated email blast conference tote bag • Half-page ad in conference event guide• Distribution of a white-paper or other thought • Branded item in conference tote bag leadership piece FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • GOLD & SILVER SPONSORSHIPSGold and Silver sponsors get high profileexposure throughout APPNATION designed forstandout presence across the conference.GOLD:• Showcase exhibit space• Quarter-page ad in event guide• Branded item in tote bagSILVER:• Exhibit Space• Listing in event guideBOTH PACKAGES INCLUDE:• Full Conference and Expo-Only passes•• Highlighted recognition in all pre-event, on-site, and post-event marketing materials.• On-site signage and multi-media logo loop on the keynote stage, plus all high‐profile locations. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • INNOVATOR PACKAGESAPPNATION welcomes all developers andinnovative companies to showcase their productsand services via a range of custom, affordableexposure on the demo floor, access to all keynotes,workshops and breakouts.INNOVATOR PREMIUM PACKAGE (Super Pod)• Super Pod on the show floor• Full Conference Passes and Expo Passes• Invitation Reception• 25-word company description in event guide• Applicable on-site signage and multi-media logo loop on the keynote stage, plus all high‐profile locations at registration, delegate walkways, tradeshow, and delegate lunch area. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • CONTENT SPONSORSHIPSContent sponsors get superior brand exposure to APPNATION attendees throughmain stage signage, high-level sponsor billing in all marketing materials and exhibitspace throughout the conferenceGENERAL SESSIONPresence includes permanent, highly visible on-stage CLOSING KEYNOTE & HAPPY HOURsignage, logo presence on all on-site directional and An APPNATION tradition: a peek at the futureinformational signage, logo presence on all online and over some good conversation from an eclecticoffline collaterals, and an opportunity to distribute and experienced group of industry visionariescollateral directly or via a seat drop in the keynote room who serve up "Postcards" happy-hour-style(first-come-first‐served for collateral chair drops and and invite the audience to have a beer on uson‐stage logo location. and debate as we all do a bit of future-casting. Includes beer and wine, on-stage logoLUNCH projection, on-stage mention by conferenceThere will be one private, dedicated lunch open to full- chair, recognition in all show marketingconference ticket holders on each day. A sponsor will have materials, and event guide page logoan opportunity to address the attendees at the lunch and placement,in an email blast to registered attendees pre- or postshow. Includes on‐site directional signage and mentions in ASK US ABOUT ADS IN OUR EVENT GUIDE!all online, offline, onsite marketing collaterals and event FULL-, HALF-, QUARTER-PAGE & CUSTOM-promotional materials. SIZED ADS ARE AVAILABLE! FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • BOOTCAMP SPONSORSHIPSOur most popular content sponsorship option offers superior brandexposure to APPNATION attendees through a dedicated contentsession and high-level sponsor billing. BOOTCAMPS There will be several dedicated bootcamp workshops per day (morning and afternoon). The bootcamps are a unique opportunity to present a 45-minute content session to a captive APPANTION audience on the subject of the Each sponsorship includes on‐site directional signage to the workshops and mentions of the bootcamps in all online, offline, onsite marketing collaterals and event promotional materials, registered attendees and a dedicated listing in the event guide. LUNCH BOOTCAMP Includes all Bootcamp deliverables, plus lunch served. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • EXPO FLOOR OPPORTUNITIESDELEGATE LOUNGE PRIVATE MEETING ROOMS Adjacent to the Delegate Lounge and locatedThe Delegate Lounge is the largest and most outside of the hustle and bustle of the expo floor,visible exhibit floor sponsorship opportunity, several meeting rooms are available for sponsorsallowing for tremendous brand exposure and tovirtually unlimited creative opportunities to clients and colleagues throughout the two days ofbuild a haven for all show attendees to network, the show. Includes signage inside and outside therecharge and chill amidst the bustling expo floor. room, opportunity for collateral distribution, meeting room furniture, electricity, andThis exclusive, PLATINUM-level sponsorship of refreshments.the APPNATION Delegate Lounge includes logopresence throughout the event, hanging signageabove the area, floor signage inside the lounge,directional signage around the conference, a fullpage ad in the event guide, one dedicated pre-show email to all attendees inviting them toIf you have a unique sponsorship idea FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • EXHIBIT SPACESEXHIBIT SPACE IS AVAILABLE in sizes fromlife yourself or let us do the work via a turn-keypackage solution, ranging from full living roomset-ups with branded backdrops, to simplecocktail rounds, to everything in between.Ecosystems offer a unique opportunity toshowcase partners in an anchoredexhibit space, centrally located on the expo floor.Email us for pricing and package details!•••• Super Pods FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • TVNextAPPNATION is pleased to add a special section to our Expo Floor, dedicated to apps,technologies, and companies that are playing specifically in the Connected TV / Second ScreenTV App space. All networks, app/mobile product and technology companies and vendors, aswell as all second screen app companies are invited to take advantage of these customsponsorship packages that guarantee exposure on the demo floor, access to all keynotes,workshops and breakouts.SUPER POD EXHIBIT PACKAGE• Super Pod Exhibit Space• Conference passes•• 1/4 page Event Guide Ad• Silver-level sponsor billing in all conference and marketing materialsPREMIUM TVNext BOOTH EXHIBIT PACKAGE• x (includes 1 table, 2 chairs, electricity and WiFi)• Conference Passes•• 1/2 page Event Guide Ad• Gold-level sponsor billing FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • APPNATION is excited to partner once again with APPLab on the expo floor at the APPNATION NYC Cross Platform Summit. APPLab will feature innovative apps, technologies, and products and services from: • cutting-edge developers • mobile entrepreneurs • established brands, agencies, and media companies that highlight emerging ad- monetization and marketing solutions across emerging connected devices. EXPO PACKAGE (Super Pod) • Super Pod on the show floor • Full Conference Passes and Expo Passes • Invitation Reception • 25-word company description in event guide • On-site signage and multi-media logo loop on the keynote stage, plus all high‐profile locations at registration, delegate walkways, expo floor, event guide and all marketing communications.Overarching sponsorship opportunities available. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • APPNATION is pleased to bring back this unique opportunity to showcase your apps in The Garage @ APPNATION Cross Platform Summit on MAY 21-22, 2013 during NYC INTERNET WEEK. Back by popular demand, The Garage @ APPNATION Cross Platform Summit will be a dedicated zone in our exhibit area that exclusively features young, emerging developers and mobile entrepreneurs from leading incubators, accelerators, and universities from across the country. Our team and advisory board will select the winning up-and- coming developers and mobile entrepreneurs involved in developing apps across all key native mobile platforms, the mobile web / HTML5, social platforms, connected TV platforms, and the Enterprise. APPLICATION DEADLINE: APRIL 20, 2013 Companies selected for The Garage will receive a tabletop expo spot and an all-access full conference pass to APPNATION NYC at no cost! The primary qualification rule is that your company has received no more than $500K in total funding to-date. Companies who have previously exhibited at an APPNATION NYC Garage are NOT eligible. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • PREMIUM SPONSORSHIPS APP SPONSORSHIP REGISTRATION SPONSORSHIP application-focused Sponsorship of the delegate event without offering registration area. Includes high- our own app! Position visibility signage surrounding the your company as the host registration desks and a hanging of this valuable tool branded banner at the entrance. through logo placement BADGE SPONSORSHIP and company links within the application. Exclusive branding opportunity offers logo placement on the top- LIVECAST VIDEO front of all conference badges. SPONSORSHIP LANYARD SPONSORSHIP Logo placement on Exclusive sponsorship offers logo livecast of main stage exposure on the official conference presentations, all lanyard for all attendees. applicable marketing materials and the show BADGE + LANYARD COMBO guide. This unique branding opportunity includes exclusive sponsorship of TOTE BAG the conferences badges and Logo will appear on all lanyards for all attendees at a attendee tote bags discount. distributed at registration. FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • PREMIUM SPONSORSHIPSSPEAKER / PRESS LOUNGE CHARGING STATIONSDedicated sponsor signage inside and outside the Device charging stations will be available inroom and the opportunity for collateral distribution. several locations throughout the show in strategic, high-traffic areas of the expo floor.EXCLUSIVE Wi-Fi SPONSORSHIP Sponsorship includes prominent logo placementExclusive wireless sponsor of the entire APPNATION on applicable signage and conference materialsConference and Exposition. Branded home screen. before and during the conference. SeveralFull page ad in event guide. Includes dedicated signs additional ticket package options andin the keynote room, all breakout rooms, registration opportunities are available.area, and high traffic delegate walkways. -AT-AT-GLANCE SIGNAGE Prominent logo placement on 3 giant meter boards showcasing the show agenda, the event pre- registered attendees. IF YOU HAVE A UNIQUE SPONSORSHIP IDEA WORK! FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • RECEPTION SPONSORSHIPS RECEPTIONHosted on the eve of each conference by APPNATION Founderand Event Chairman, Drew Ianni, the invite-only, VIP will include cocktails and networking.Benefits includes logo placement on all on-site signage, withinthe conference agenda page hosted on the official website,and on a dedicated page in the show guide.OFFICIAL APPNATION PARTYThe official party for APPNATION events is held at the end ofthe first day and is open to all full-conference ticket holders.Sponsorship includes logo placement on on-site signage andcocktail napkins, as well as the opportunity to design acustom-branded cocktail for the party (with accompanyingon-bar signage). APPNATION will publicly recognize theclosing party sponsor(s) during the event. Sponsorship alsoincludes a full page ad in the event guide.Also see Content Sponsorships for Day 2 ClosingHappy Hour FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM
  • VENTURE / ANGEL SPONSOR PRICING BASED ON NUMBER OF PORTFOLIO COMPANIESSpecifically designed for qualified venture capital firms and active angel groups andincubators to provide their portfolio companies with a subsidized, value-addedexposure at APPNATION while also providing strategic branding benefits for theventure firm, angel group, or incubator.PORTFOLIO COMPANY VENTURE FIRM / ANGEL BENEFITS:BENEFITS: • Listing as a Silver Sponsor in all pre-event, on‐site,• An exhibit / demo pod in the expo area and post‐event marketing materials including all on the show floor offline and online communications.• Full Conference Pass • Full Conference Passes• Listing as a Partner Sponsor in • pre‐event, on‐site, and post-event • Option to add an exhibit / demo pod, which can be marketing materials including all offline and online communications companies on the floor. This essentially creates a• Additional discounted passes to extend to clients and prospects angel group. • Additional discounted passes to extend to clients and prospects FOR MORE INFORMATION, PLEASE EMAILMAY 21-22, 2013 - 82 MERCER - NEW YORK CITY JOHANNA SHALHOUB, VP BUSINESS DEVELOPMENTWWW.APPNATIONCONFERENCE.COM JOHANNA@APPNATIONCONFERENCE.COM