Recruitcamp Twitter

431 views
392 views

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
431
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Recruitcamp Twitter

  1. 1. Should Recruiters be Twittering?
  2. 2. • How many people have a twitter account? • Personal vs Corporate • Do you tweet? • How often do you tweet? • What do you tweet about? • Do you have a tweeting / twitter strategy? • Do you utilize twitter as a consistent recruitment tool? • Are you leveraging twitter across all social media?
  3. 3. • Twitter is the evolution of real-time messaging • Group Chat Rooms, Yahoo IM or AOL AIM • Blackberry Messenger, Cell Texting • Internal Chat / IM Programs • Social Media to “web 2.0” format • FREE “Micro-blogging” service • Info share between people with common interests, aka “followers” • Instant resource to share your brand with the world • 140 character line = concise (learn the short-cuts) • “Real-time chaos” • "Life moves pretty fast," said Ferris Bueller • Open-source, social media messaging tool
  4. 4. • 105,779,710 registered users • ~300,000 new users per day • 180,000,000 unique visitors • 55,000,000 tweets per day (1 in 2 users tweeting) • 600,000,000 twitter search engine queries per day • 3,000,000,000 requests per day • Imagine your article or site shared this way! • 75% of traffic is OUTSIDE of twitter • Access Twitter through more than 50,000 apps • 30% of users are <25 • 12th most popular site on the web *Danny Sullivan of twitter, 2010
  5. 5. •Go to www.twitter.com and “join” 1. Create a user name - unique 2. Build out your profile 3. Set your preferences 4. Customize your background TRG 5. and start tweeting •Start searching and following others •Direct Messaging or retweeting people • Consistent updates with content (Strategy) 1. Job postings 2. PR / News 3. Blog links • Download and leverage twitter management tools
  6. 6. With only 140 characters allowed, need to learn the shortcuts • URL shortening • Ex: www.recruitcamp.com to http://bit.ly/10RYax • Ex: www.quintiles.com/careers to http://bit.ly/culjff • Be concise, use your text-speak • Hash Tag # = a searching and text filter feature • Ex: #job for a job tweet • Ex: #recruitcamp to tweet on this event • @username to send a message or mention in a tweet • @robhumphrey2010 • Dusername is a direct message to a • Not following but want to recruit them!
  7. 7. JUST TWEETING IS NOT ENOUGH! •Utilize hash tags for searchability and to increase followers •Links are best when merged with a url shortening tool • More common and less commercial in twitterville •Job postings are PR for your Brand! • Use a timer to get to the right audience Examples 1. HIRING: Sr. Product Development Engineer - Medical Device, RTP NC - The Wellington Group http://bit.ly/mO7lp #job #employment 2. Looking for: Product Development Engineer – Medical Device http://bit.ly/9Q6Xiy posted on @Oodle
  8. 8. • Third-party apps (desktop and mobile) • Tweetdeck - http://www.tweetdeck.com/ • seesmic - http://seesmic.com/ • i-phone and Blackberry apps • Url shorten tools • http://bit.ly/ • http://tiny.cc/ • Tweet timers • http://futuretweets.com • http://www.twaitter.com/ •Twitter Job Boards • http://www.twitjobsearch.com/ • “Share this” app wordpress • retweet button • “share this” balloon / buttons
  9. 9. • Twitter Search Tools • http://search.twitter.com/advanced • http://www.twellow.com/ • http://tweepsearch.com/ • Boolean or Google Logic • Ex: in:twitter.com sas programmer • http://www.boolify.org/index.php
  10. 10. • Excellent social media connection tools = open source • tweet once, update everywhere! • Be concise and develop a strategy • Leverage the tools and apps available to you • Be creative, no right or wrong but what works = ROI • “Just Do It” Thank You
  11. 11. Twitter Sites for Recruiters http://www.recruiternewsletter.com/Twitter_Stephanie.pdf http://www.slideshare.net/thomasshaw/using-twitter-in-recruitment http://www.booleanblackbelt.com/2010/02/twitter-101-for-recruiters/
  12. 12. For additional / future questions contact The Recruiting Guy: email @ chris@twgrecruiters.com phone @ 910-338-2795 ext 119 Connect with me: LinkedIn @ www.linkedin.com/in/chriswellington Twitter @ http://twitter.com/therecruitinguy Facebook @ www.facebook.com/TheRecruitingGuy Ecademy @ www.ecademy.com/user/chriswellington inside919@ http://inside919.ning.com/profile/TheRecruitingGuy Blog @ www.therecruitingguy.com (comments and posts highly encouraged)

×