The Wealth of Networks
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The Wealth of Networks






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The Wealth of Networks The Wealth of Networks Presentation Transcript

    • Focuses on public sphere; “The virtual space where the citizens of a country exchange ideas and discuss issues, in order to reach agreement about 'matters of general interest' (Habermas1997)
    • Mass media interferes on the structure of these practices as it limits citizens’ feedback
    • Communication in the public sphere is influenced by economic models of production, culture, modes of organization and institutions
    • USA -1841 -diverse amount of newspapers publishers on a large-circulation scale
    • Small-circulation newspapers pressured by technological innovations
    • Invention of the Radio - Universities, churches, and unions, as well as local shops hoping to attract business with their broadcasts
    • From 1992 radio stations owned by equipment manufacturers
    • Public sphere was dominated by mass media- print, radio and television
    • Twentieth century - mass-media model of communication was dominant in both democratic and authoritarian regimes
    • Media -independent from the government
    • Critiques ;
    • Intake is limited
    • High Power from newspapers, radio and television owners
    • Advertising-supported media needs to attract large audiences
    • Advance of technology, starting from newspaper, telegraph, magazine, radio, television and now the internet
    • Media influence grown
    • Society’s beliefs are based on what they see and hear
    • People rely and depend on media
    • Lost feeling
    • Have you ever felt influenced by beauty magazines?
    • Decisions are based on what people read, listen and watch
    • The power of the media over the society still a big concern for authoritarian regimes
    • Authoritarian governments manage what people read, watch and control the way they interact
    • How do you feel about talking about politics in your country?
    • Do you agree with Prime Minister David Cameron?
    • Brazil 1964 to 1985 - Military dictatorship; the media was censured and public demonstrations of opposition were violently repressed
    • Food advertising influences on people’s behaviour