Redwood Cradle to cradle Innov_ex 09
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Redwood Cradle to cradle Innov_ex 09

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Cradle to Cradle and the complexities of using leather

Cradle to Cradle and the complexities of using leather
Innovation for Extremes 2009 http://www.innovation-for-extremes.org

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Redwood Cradle to cradle Innov_ex 09 Redwood Cradle to cradle Innov_ex 09 Presentation Transcript

  • Cradle to cradle and the complexities of using leather
    • Michael Redwood
      • Visiting Professor in Business Development in Leather, British School of Leather Technology
      • Leather consultant and advisor on strategy and innovation
      • www.mikeredwood.com
  • LEATHER A KEY MATERIAL THROUGH THE AGES APPRECIATED FOR ITS PERFORMANCE AND ITS BEAUTY IN TERMS OF TOUCH, FEEL, LOOK, AND SMELL
  •  
  • 21 st Century Leather
    • A high performance material of choice rather than necessity
    • Has manufacturing issues
    • Change is needed rather than just trying harder or “meeting legal requirements”
    • Cradle to Cradle offers the right sort of basic approach
  • Talking mostly nonsense
    • chrome is bad and vegetable good for tanning
    • organic tannages
    • tanning without chemicals
    • leather which is naturally biodegradable
  • Articles from leather
    • Leather is only as good as they way it is used
    • end of life of footwear and leathergoods important
    • Europe consumes 4 pairs per capita and the US 7: a lot of landfill!
    • Recycling to Africa is highly controversial
    • Solution begins with Design stage considering
      • Appropriate life
      • End of life
  • Questions to ask ourselves
    • Instead of trying to be less bad can we be good?
    • Should we really all cut our hair so we use less shampoo?
    • Should we stop eating in Mexican restaurants to reduce methane produced?
    • Is a cherry tree bad because it produces too much blossom?
    • Is C2C a better way?
  • The new industrial revolution
    • Braungart design philosophy:
    • "Don't just change small things, reinvent everything!"
  •  
  • Reinvent everything Have fun doing it