Innovation For Growth<br />Innovating the business and management processes and practices of regional SMEs<br />
On-line Collaboration:where social, content and technology meet<br />Mike Parsons and Mary Rose,<br />IEED, Lancaster Univ...
About us<br /><ul><li>Our collaboration
We represent a ‘new combination’
Mike Parsons –businessman, Karrimor, OMM Ltd, Innovator in Residence, IEED
Mary Rose, academic, business historian
Invisible on Everest : Innovation and the Gear Makers (2003)
Innovation a result not an objective</li></ul> <br />
Beyond Invisible on Everest<br /><ul><li>Shared knowledge and trust
Innovation Courses
Innovation for Extremes
www.innovation-for-extremes.net
A  OMM Ltd a business start-up 2005
IEED</li></li></ul><li>Where has this led?<br />153 mini innovation case studies per year<br />Emerging technologies a new...
Aims of Session<br />1. Why collaborate?<br />2. How to collaborate, with or without digital technologies<br />3. Matching...
Icebreaker<br />The task :<br />At your tables tell each other :<br />1 About your business<br />2 How you currently colla...
Why collaborate and with whom? The gains <br />Within company<br />Key driving factor - decentralisation <br />pre - requi...
Why Collaborate and with whom?<br />Outside Company <br />‘ There are always more smart people outside your enterprise bou...
How do an academic and a businessman collaborate?<br />Different worlds but shared practice<br />‘Learning by doing’ <br /...
Ways to collaborate<br />
Origins of Online Collaboration<br />
'Cloud Computing' the battle in the cloudsSaaS/PaaS/IaaS <br /> Examples <br />SaaSwww.salesforce.com<br />Microsoft, Azur...
Where Social Content and Technology meet<br />
Some collaborative tools<br />
Collaborative platforms<br />
That's an introduction to the technology but how about collaboration?Stage 1 How do people in your business communicate? H...
Collaborative success<br />trust<br />language, behaviour, expectations -comes with shared experience and 'history'<br />d...
And what can go wrong?<br />Time and money wasted<br />Involvement but not engagement<br />Breach of trust <br />Technolog...
Collaboration in practice<br />Collaboration is like an orchestra : all play individual notes but work together<br />
<ul><li>Varying Business CulturesType of BusinessProcessesAttitudes and what is valuedHow things are doneWhat is expected<...
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  • Judith Friesl – Knowledge Exchange Officer for a Project called Innovation for Growth part funded by ERDFDelivered by a team of staff funded by the project, some of whom you will have already met including the Project Manager Helen Fogg, Project Administrator Jen and Charlotte on the desk, Jo Valentine who manages student projects and placements, and Kim Ashby looks after marketing We work in IEED, a Dept within the Mgmt school and our job is really to try and tap into the expertise of the Mgmt school both its academics and students to provide benefit to you as small business owners.
  • Online collaboration where_social_con_and_tec.slde

    1. 1. Innovation For Growth<br />Innovating the business and management processes and practices of regional SMEs<br />
    2. 2. On-line Collaboration:where social, content and technology meet<br />Mike Parsons and Mary Rose,<br />IEED, Lancaster University,<br />IFG Workshop, 5 May 2011<br />
    3. 3. About us<br /><ul><li>Our collaboration
    4. 4. We represent a ‘new combination’
    5. 5. Mike Parsons –businessman, Karrimor, OMM Ltd, Innovator in Residence, IEED
    6. 6. Mary Rose, academic, business historian
    7. 7. Invisible on Everest : Innovation and the Gear Makers (2003)
    8. 8. Innovation a result not an objective</li></ul> <br />
    9. 9. Beyond Invisible on Everest<br /><ul><li>Shared knowledge and trust
    10. 10. Innovation Courses
    11. 11. Innovation for Extremes
    12. 12. www.innovation-for-extremes.net
    13. 13. A  OMM Ltd a business start-up 2005
    14. 14. IEED</li></li></ul><li>Where has this led?<br />153 mini innovation case studies per year<br />Emerging technologies a new element of Innovation for Extremes<br />Hands on experience of building collaborative working for teaching and business<br />
    15. 15. Aims of Session<br />1. Why collaborate?<br />2. How to collaborate, with or without digital technologies<br />3. Matching technologies to needs and maybe combining them<br /> To begin the process of developing a live collaborative community using Central Desktop<br />
    16. 16.
    17. 17. Icebreaker<br />The task :<br />At your tables tell each other :<br />1 About your business<br />2 How you currently collaborate<br />3 Reasons for attending<br />4 Summarise on Flip chart <br />5 Appoint spokesperson who will feed back to whole course<br />
    18. 18.
    19. 19. Why collaborate and with whom? The gains <br />Within company<br />Key driving factor - decentralisation <br />pre - requisite to collaboration is information SHARING <br />(Cross-functional) communities of practice<br />TEAM - the power of a team is enormousPOTENTIAL - Higher project success rate More Innovation/content/Streamlined processes leading to -Earlier to market  <br />
    20. 20. Why Collaborate and with whom?<br />Outside Company <br />‘ There are always more smart people outside your enterprise boundaries than there are inside’ Tapscott, Wikinomics (2006)<br />Suppliers and even competitors<br />Customers<br />
    21. 21. How do an academic and a businessman collaborate?<br />Different worlds but shared practice<br />‘Learning by doing’ <br />Supported and shaped by technology<br />1+1 = 3 <br />
    22. 22. Ways to collaborate<br />
    23. 23.
    24. 24. Origins of Online Collaboration<br />
    25. 25. 'Cloud Computing' the battle in the cloudsSaaS/PaaS/IaaS <br /> Examples <br />SaaSwww.salesforce.com<br />Microsoft, Azure Oct 2008<br />PaaS<br />BPOS Federal<br />Google, 'Gov Cloud'<br />Rackspace<br /> <br />IaaS <br />Amazon early mover EC2<br />Google UGov <br /> <br />Yahoo&HP&Intel Jul 2008<br />Oracle start up 2010? <br />
    26. 26. Where Social Content and Technology meet<br />
    27. 27. Some collaborative tools<br />
    28. 28. Collaborative platforms<br />
    29. 29. That's an introduction to the technology but how about collaboration?Stage 1 How do people in your business communicate? How do the ‘communities’ in your business function?<br /> What is needed?<br />What is possible?<br />
    30. 30. Collaborative success<br />trust<br />language, behaviour, expectations -comes with shared experience and 'history'<br />developing shared vision and practice<br />
    31. 31. And what can go wrong?<br />Time and money wasted<br />Involvement but not engagement<br />Breach of trust <br />Technology without social !<br />
    32. 32. Collaboration in practice<br />Collaboration is like an orchestra : all play individual notes but work together<br />
    33. 33. <ul><li>Varying Business CulturesType of BusinessProcessesAttitudes and what is valuedHow things are doneWhat is expected</li></ul> <br />
    34. 34. Collaboration Processes <br />Meetings<br />Open Ended conversations<br />Projects<br />Content<br />Access to expertise <br />Relationships<br />Individual participation <br />Community Cultivation <br />Serving a Context <br />
    35. 35. Processes carried out in a 'community of practice' <br /> <br />Where a sharing of experience and practice so shared:<br />Language, expectations, understanding<br />Tacit knowledge<br />
    36. 36. Building community Stage 1 Function Why do you want your community for ?<br />
    37. 37. Building Community:Stage 2 Understanding the people involved in the community<br />
    38. 38. Building Community : Stage 3 making Choices of Technology <br />
    39. 39. Building the Community : Stage 4 making the community environment collaborative<br />
    40. 40. Meetings<br /> <br />
    41. 41.
    42. 42. Case Studies<br />Lead User<br />OMM CDT<br />IEED CDT<br />Tricouni<br />Sakai Innovation<br /> IFG site<br />

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