Conference Web 2.0 - Ymca

Web 2.0 Resources and tools for the YMCA Marylène Goulet Student at HEG-Genève Information Science August 12 th 2008, Geneva YMCA World Alliance Headquarters

Outline of the presentation
Brief definition of “Web 2.0”
Description of current web technologies and the companies who own them
Detailed presentation of useful tools and resources for a association like the YMCA
Closing statement
Questions
Web 2.0 : resources and tools for the YMCA Aug. 12th, 2008

What happened to « Web 1.0 » ?
Context of creation, keywords and exemples of Web 2.0

A web « 1.0 » page Image and text Links to navigate through the website Web 2.0 : resources and tools for the YMCA Aug. 12th, 2008

A web « 2.0 » page React to the stories Share content Web 2.0 : resources and tools for the YMCA Aug. 12th, 2008

Web 2.0 : resources and tools for the YMCA “ Web 2.0 is a term describing the trend in the use of World Wide Web technology and web design that aims to enhance creativity , information sharing , and, most notably, collaboration among users . These concepts have led to the development and evolution of web-based communities and hosted services, such as social-networking sites, wikis, blogs, and folksonomies. The term became notable after the first O'Reilly Media Web 2.0 conference in 2004.” Wikipedia, Web 2.0 , retrieved on August 9 th , 2008 Aug. 12th, 2008

Main differences
The 1.0 web
The 2.0 web
Text, images and links
Static content
No interaction, read-only
Passive « Surfer »
Consumation of information
« User hides behind his screen »
Needs technichal knowledge to create a web page
Domain of « geeks »
Contributor
Active
Creator of content under a few minutes.
Share knowledge with other users
Social online identity
Mashes up data to create new applications.
Domain of « amateurs »

Aug. 12th, 2008 Web 2.0 : resources and tools for the YMCA

Folksonomy and tags Folksonomy : formed of folk (people) and taxonomy (classification by families, gender). It is a collaborative classification, decentralized and spontaneous based on terms chosen by the user themselves ; tags. Tags : keyword that user can put on an electronic document (picture, text, web link) and describing it’s content. Aug. 12th, 2008 Web 2.0 : resources and tools for the YMCA

Mashups Mashups : composite applications created by merging data One of the first of it’s kind was the merging of the local crime statistics of Chicago and Google Maps. Aug. 12th, 2008 Web 2.0 : resources and tools for the YMCA

Blog Blog : Came from the terms “web” and log”. Personal journal available on the web. Can be held by anybody who has an internet connexion, it can also present multimedia content; pictures, sounds, videos Aug. 12th, 2008 Web 2.0 : resources and tools for the YMCA

A word about RSS Web 2.0 : resources and tools for the YMCA Aug. 12th, 2008

Aug. 12th, 2008 Web 2.0 : resources and tools for the YMCA An example of a RSS reader

Today’s categories of web 2.0 services and the companies who own them

Categories of Web 2.0 services
News and Stories
Weblogs and personal Websites
Films and Videos
Bookmark Management
Music
Instant Messaging
Photo Sharing and Album Management
Wikis
Social Networking

The web 2.0’s « big players »

Most of these sites like Google, Yahoo and MSN are now owners of the most popular 2.0 web services.
With registration they now offer;
A video-sharing service
Customization of the home page
A music search directly linking to seller’s website
Blogging platform
Linking to major social networking services
Image and photo sharing
Bookmarking services
Satellite imaging and geotagging

A bookmark application
When navigating upon the web, we are bound to find some content interesting.
Whether is it professional or personnal interest, managing an important collection of links may be difficult.
A social bookmarks manager
Delicious : http://delicious.com/

Delicious Summary
Save your links
Easy click-button in Firefox browser
Tag your content
Decide sharing or not the links
Create “bundles”, sort of categories under which you regroup similar or different tags.

Multimedia sharing
Films and videos
Share and display on websites
www.youtube.com
Photo albums
Tagging and sharing
www.flickr.com

Wikis and encylopedias
A wiki is a collection of web pages designed to enable anyone who accesses it to contribute or modify content.
The Wikipedia phenomenon, 2,490,149 articles in English. (aug. 2008)
Some raised questions about the validity of information and anonymity of the articles authors.
An answer to the phenomenon : www.citizendium.org

Social Networking
The fastest rising economy of web 2.0
Social & professional networking sites
Not just for teens and youngsters!
Linkedin
Over 200.000 registred users in Myspace and Facebook.
Average user’s age in the US is 23 years old
www.facebook.com

Netvibes
What is it?
A personal start page
A RSS agregator
Centralize all your feeds in one place
Customize design, tabs and page settings
Access it from any computer in the world.
www.netvibes.com

Netvibes summary Web 2.0 : resources and tools for the YMCA Aug. 12th, 2008

How can web 2.0 tools can be implemented inside an association and why.

What can web 2.0 do for us?
Bring great added value to communication inside and outside a work environnement.
Share easily information between collegues.
Display your status to co-workers.
Be online, display information, get users to give you feedback.
Share personal or work stories that can inspire, motivate or entertain
Reach out to your members, interact with them.
Standardize your online content, making it accessible to users and collegues through different levels of privacy.

Web 2.0 : resources and tools for the YMCA The worst case… Aug. 12th, 2008

Open issues and implications
Web 2.0 services are fast, simple and easy to use
Anyone can use them without special technical knowledge
Encourages sharing and creativity
A fun and enriching way of searching for information
Can encourage people to work more efficiently

Open issues and implications
Be careful about what you read.
In Web 2.0, the wealth of information is largely composed by the concept of open contribution .
Establish guidelines in work environnements to use web 2.0 applications
Read through the privacy settings of any web 2.0 site.

Thank you! Questions? Marylene Goulet [email_address] Aug. 12th, 2008 Web 2.0 : resources and tools for the YMCA

Conference Web 2.0 - Ymca

by Marylene Goulet

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