Private Solar Marketing Training (2010)

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Training, Coaching or Consulting for Solar Energy Businesses on Marketing

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Private Solar Marketing Training (2010)

  1. 1. Is now offering <br />Private Marketing Training<br />Based on 17 years experience in the global Marketplace<br />Now….Only for the Solar Industry<br />
  2. 2.
  3. 3. What would you do?<br />If you had $1 Million Marketing Budget?<br />If you had $100,000 Marketing Budget<br />If you had $10,000 Marketing Budget<br />If you had no Marketing Budget?<br />
  4. 4. Your solar business proposition<br />Better<br />Faster<br />Cheaper<br />Newer<br />
  5. 5. The World is Changing….<br />
  6. 6. The ‘New Energy’ Economy<br />Carbon Emissions Credits<br />Greenhouse Gases<br />International Offsets<br />Cap and Trade<br />
  7. 7. About Us<br />We have a passion for marketing and quality.<br />We set our sights on the sun for inspiration and power.<br />More than 3000 satisfied customers and 2000 university graduates of our marketing courses.<br />First ad company to build websites (1993) and sell internet ads.<br />Second generation environmental communicator. My dad and brother are working engineers.<br />Satisfaction is guaranteed.<br />
  8. 8. Sun Marketing provides expertise<br />Private coaching <br />Tangible Results<br />Solar industry framework<br />Referrals<br />Guidance<br />Implementation<br />Strategy<br />Skill Building<br />Media Planning/placement<br />
  9. 9. What does expertise look like?<br />We’ll show you the analytics, the metrics, the results and any third party outsourcing is not a revenue center for us.<br />Our advisory board has hundreds of years’ of business and energy experience.<br />Our clients range from large to small.<br />
  10. 10. What others are saying…..<br />“I wholeheartedly recommend Mary Beth McCabe to you. Mary Beth was contracted to work with us as a consultant for a variety of special projects, one of which was our solar marketing plan for the year. Mary Beth immediately took initiative to set up meetings with key personnel in the company regarding their marketing needs for the upcoming year and proceeded to develop a cohesive marketing plan. The plan was approved by staff and accepted intact by the California Public Utilities Commission. Mary Beth is a pleasant, conscientious and responsive person and it was a pleasure to work with her. I highly recommend Mary Beth and am positive she will make a wonderful contribution to your company.”<br />Irene M. Stillings<br />Executive Director, California Center for Sustainable Energy (CCSE)<br />858-244-1192 <br />Irene.Stillings@EnergyCenter.org<br />“Mary Beth… is a talented marketing professional, teacher, and has great communication skills. I recommend her.”<br />Liz Merry<br />Verve Solar Consulting<br />lmerry@vervesolar.com<br />
  11. 11. What’s different?<br />We will train you to marketing your solar business.<br />We can analyze the competition and help you find your niche.<br />We have a 17 year marketing business/30 year media business track record.<br />We sign disclosure agreements and offer money back guarantee.<br />We’re professional practicioners/educators.<br />We’re passionate about the solar industry and understand your marketplace<br />
  12. 12. Next steps<br />Set up an initial (free) consultation<br />Think about your current business/marketing plan, is it providing you the results you want?<br />We’ll look into the mirror with you, and bluntly tell you (in writing) what you need to do and it won’t be sugar coated.<br />We can provide a full range of services/consultants if needed.<br />
  13. 13. Contact Us<br />Dr. Mary Beth McCabe<br />mbmccabe@sunmarketing.net<br />858.488.2867<br />Follow us @solarmarketing (twitter)<br />Professor of Marketing at USD, UCSDx, and National University.<br />Clients include: CCSE, SDRES, Solar Power Hour, sandiegolovesgreen.com, and Pardee Homes.<br />

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