eCommerce in India - Some Anecdotes:
* A camera merchant sold 200 cameras /day with promotions – That’s equal to his one month sale
* An apparel merchant got 70,000 fans on Facebook in 4 months
* Products worth over Rs . 50,000 being sold with EMI option
* Even mangoes are being sold online
Therefore,Connect to your customers across all channels – offline, mobile, social, web and Utilise Digital Media to Customer Acquisition.