Introduction to Twitter & facebook

What Every Business Needs to Know about Web 2.0 and Social Media Twitter & Facebook: an introduction November 2010 Martin De Saulles University of Brighton

Background • Founded in 2006 • Over 100 million registered users • Messages of 140 characters – “SMS of the Internet” • 65 million tweets posted a day (June2010) – 750 a second • Twitter.com in top 10 of global websites by visits M De Saulles Web2 2010 2

A Twitter Page M De Saulles Web2 2010 3

A Tweet Logo/Picture Hash Tags M De Saulles Web2 2010 4

Find Information M De Saulles Web2 2010 5

M De Saulles Web2 2010 6

Customer/Market Research M De Saulles Web2 2010 9

Desktop App - TweetDeck M De Saulles Web2 2010 12

Mobile App - Seesmic M De Saulles Web2 2010 13

What is the world saying? M De Saulles Web2 2010 14

What are these riots in SF? M De Saulles Web2 2010 15

Social Media v. Old Media M De Saulles Web2 2010 16

Dig a bit deeper M De Saulles Web2 2010 17

Looks interesting – 5 mins old M De Saulles Web2 2010 18

Almost real time – 20 mins M De Saulles Web2 2010 20

The Twitterverse Source: Pear Analytics, 2009 M De Saulles Web2 2010 21

Facebook M De Saulles Web2 2010 22

Background • Launched in 2004 • Over 500 million active users • Annual revenue of >$1bn in 2010 • Company valued at >$30bn in 2010 • 2nd most visited website in world M De Saulles Web2 2010 23

How Facebook makes money M De Saulles Web2 2010 24

Company Pages M De Saulles Web2 2010 25

Let’s look at Innocent M De Saulles Web2 2010 29

Groups M De Saulles Web2 2010 37

Group M De Saulles Web2 2010 38

Introduction to Twitter & facebook

by Martin De Saulles on Nov 14, 2010

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Introduction to Twitter & facebook — Presentation Transcript

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