DeLorme Cat Large
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DeLorme Cat Large

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DeLorme needed a catalog revamp that really focused on product. I used a formula that keeps the eye on the page a bit longer than if a customer just thumbed through.

DeLorme needed a catalog revamp that really focused on product. I used a formula that keeps the eye on the page a bit longer than if a customer just thumbed through.

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DeLorme Cat Large Presentation Transcript

  • 1. Client: DeLorme Mapping Piece: Catalog Evolution: new large catalog; designed so it would stand out in the mail. is catalog pulls the eye over to the left page with a large graphic to keep the eye circling on the spread. All spreads were treated this way. It also represents a collaboration with another designer: she designed the cover, I designed the inside spreads.