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Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
Top SEO Company in Delhi
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Top SEO Company in Delhi

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Martand Technologies is is a reliable SEO company offering service that helps our clients to increase the position of your website in the results of the search engines. By increasing the online …

Martand Technologies is is a reliable SEO company offering service that helps our clients to increase the position of your website in the results of the search engines. By increasing the online exposure of the websites, we try to fulfill your business goals. Visit here to know more :- https://www.martandtechnologies.com/services/seo-services.aspx

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  • On-page optimization (on-page SEO) is what can be done on the pages of a website to maximize its performance in the search engines for target keywords related to the on-page content

    Off-page optimization (off-page SEO) is what can be done off the pages of a website to maximize its performance in search engines for target keywords related to the on-page content and keywords in off- page direct-links.

  • Transcript

    • 1. Choose Us for our Best Search Engine Submissions
    • 2. SEO is the activity of optimizing Web Pages or whole sites in order to make them more search engine friendly, thus getting higher positions in search results. SEO is the process of improving the volume or quality of traffic to a web site from search engines via search results. SEO aims to improve rankings for relevant keywords in search results.
    • 3. Search Engine is a web application designed to hunt for specific keywords and group them according to relevance. Search engine is a website users use to find information on World Wide Web.
    • 4. Crawling Indexing Processing Calculating Relevancy Retrieving results
    • 5. SEO Process Initial Analysis Keyword Research & Analysis Competitor Analysis Meta Tags Creation SE Submissions & Directory Submissions Social Bookmarking Blogs, Articles & Press Releases Link Building SERP Reports
    • 6. On-Page Optimization H1, ALT & Anchor Tags Optimization Meta Tag Optimization Content Analysis Keyword Density Site Maps URL Structure Robots Optimization Off-Page Optimization Search engine submission. Social Bookmarking submission. Article submission. Press release submission. Blog creation & Posting .
    • 7. •Applying H1 & H2 Tags in your source, will be helpful for achieving high ranking H1 & H2 HEADING FORMAT •Most sites contain images, it will be advisable to put ALT Tags for all these images to make sites more Search Engine Friendly. •For example <img src=“example.jpg “, alt=“Example Company”> ALT TAGS
    • 8. •Anchor text for both external links and internal links is the powerful element for Search Engines Positioning. •For example •<a href=“http://www.capgemini.com/”>Example Keyword</a> KEYWORDS RICH ANCHOR TEXT
    • 9. META TITLE •Make attractive and easy to understand title tag META DESCRIPTIONS •Describe about your business wisely so that surfer understand well about your business. META KEYWORDS •Generate keywords set after research has been done. These keywords best describe what the surfers searching for
    • 10. RESEARCH ON KEYWORDS •Find the best keywords that describes your business and products offered. The most searchable keywords terms by surfers. IMPROVE KEYWORDS PROMINENCE, DENSITY & PROXIMITY •Keywords at the beginning of your page. Total keywords contained within the total text the closeness between two or more keywords.
    • 11. HTML SITEMAPS •Displays hierarchically grouped, lists of hyperlinks belonging to all the pages of a website •Primarily designed for humans •Site visitors can easily navigate through the website •Allows search engine spiders to easily find all the hyperlinks to every page on the websiteXML SITEMAPS •List of the different URLs of a website but the list is created using very specific syntax ( i.e. XML ) that all search engines spiders are trained to understand with ease •Informs search engine spiders about the different URLs of the website in a language they understand A sitemap is a graphical ( visual ) presentation that lists all the different pages contained within a website.
    • 12. URLSTRUCTURE Describe Your Content Keep it Short Use static URLs Stick with a single URL format throughout the site Descriptive URLs are Better than Numbers ROBOTS OPTIMIZATION Robots.txt is a text file you put on your site to tell search robots which pages you would like them not to visit. Can be used for blocking bad robots Should be placed in main directory so that the user agents will not be able to find it and
    • 13. Search engine submission is how a webmaster submits a web site directly to a search engine e.g. http://www.freewebsubmission.com/
    • 14. Social bookmarking is a way for people to store, organize, search, and manage “bookmarks” of webpage's. These bookmarks are usually public, and can be viewed by other members of the site where they are stored Benefits of Social Bookmarking •Increased Traffic •Increased Visibility & Branding •Get more Links Examples: •http://hwww.digg.com •https://delicious.com/
    • 15. Article submission allows the users to submit their articles to the article directories and have live links in the author resource box Most popular and one of the oldest link building methods Allow visits to your website through article submissions Increase your organic traffic count
    • 16. A well-written press release should contain embedded links to key web pages on your site. When it is distributed through a press release distribution service & posted on numerous third-party websites and blogs, it will give powerful back links to your site. This means those links serve as a link signal for the major search engines and elevate your search visibility for your website. Tips: •Press release should be newsworthy •Clearly define your goals and target audience •Focus on getting your keywords in first two paragraphs
    • 17. Increase traffic to your Blog Visitors from Blog Directory Increase organic traffic from search engines Page rank Increment Blog will be submit under right category and get the result through keywords in search engines Brand Name Reputation Benefits Blog Submission and Blog Posting is one of the most popular and efficient method to boost search engine ranking and create back links to optimize your website on the top search engines of the world
    • 18. •Link Popularity refers to the number of links pointing to our site from other sites on the Web. •Link building is one of the most important factors in getting top placements on the major search engines LINK POPULARITY • Inbound links are one of the most important factors for getting a high keyword ranking • Most search engines rank their search result based on the link popularity from the site • Not only quantity of links, but the quality of links is also important LINK IMPORTANCE
    • 19. •A Link from a site outside of your website. •Inbound links means send visitors to your site INBOUND LINKS •A link to a site outside of your site •Outbound links means send visitors away from your site. OUTBOUND LINKS
    • 20. Quality of inbound links Rate of new inbound links Internal link popularity Quality of outbound links Quality of Content Hierarchy of site navigation Age of domain Frequency of updates
    • 21. WhiteHatSEO •Conforms to search engine designs and involves no deception •Approved by search engines. •Results last a long time. BlackHatSEO •Techniques used to get higher search rankings in an unethical manner. •Disapproved by search engines. •Site is eventually banned, de-indexed or penalized through lower rankings

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