YES24.COM  대한민국 1등 인터넷 서점                    Reading Platform ?                     Crema vs. Kindle이선재 / YES24 마케팅본부 (Fac...
Kindle DeviceKindle Apps  eBooks MagazinesNewspapers  Movies   Songs TV shows
Some numbers,   Kindle                        Kindle 7M++(2011)   Device                        Kindle Fire 5M++ Kindle Ap...
Kindle Device                               http://en.wikipedia.org/wiki/Amazon_Kindle1 st.2007.11   2 nd.2009.02   3 rd.2...
Kindle Singles(2011.01~)     30~90 page e-chapbooks     in one our reading     priced $1~$5     3.5 million sold
Kindle Direct Publishing(KDP)    Authors, 70% of the profits    27 of the top 100 kindle books    Fifty Shades of Grey,...
KDP Select “Lending Library”  75,000 books available for Prime members  295,000 titles borrowed in one month  $700,000 ...
Kindle Textbook Rental Save up to 80% off the print textbook Pay only for the time you need(30~360 days) Rent once, rea...
Amazon Revenue(2011)                  Amazon,                  $48 billion                  eBook,                  $5.4 b...
eBooks outsell Paper Books.
Amazon Kindle 성공 ?!                                  $5.4 B                                 (11.2%)Contents    18M / 1.36M...
Crema Platform                  Crema                  Device                 Crema Apps                   eBooks         ...
Some numbers; 예스24  Crema       Crema touch 6,000  Device      (2012, 2만) Crema Apps   450,000+  eBooks      8만 titles  2...
Crema Device   1st. Crema touch(2012.09.10)   2nd. Crema ??? (2012.??.??)
그래출판 (2012.09~)   56건 eBook published   로맨스,판타지,무협 위주   priced 1,000원~3,000원
예스24 연재 플랫폼                ?  2012년 연말 오픈 예정  Series 연재  Self Publishing(7:3)  정액제 도입 예정
예스24 크레마 성공 ?!                               1% !Contents    20만+(eBook)Terminal    2만+ / 45만+(Apps)( Device)            그...
All big changes   start fromsmall changes !!
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eBook reading Platform Crema vs kindle

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eBook reading Platform Crema vs kindle

  1. 1. YES24.COM 대한민국 1등 인터넷 서점 Reading Platform ? Crema vs. Kindle이선재 / YES24 마케팅본부 (Facebook @shophen) http://www.flickr.com/photos/matthewfield/23060018shophen@yes24.com
  2. 2. Kindle DeviceKindle Apps eBooks MagazinesNewspapers Movies Songs TV shows
  3. 3. Some numbers, Kindle Kindle 7M++(2011) Device Kindle Fire 5M++ Kindle Apps 10M~50M++ eBooks Magazines Newspapers 18M++ Movies (1.3M+ eBooks) Songs $5.4 Billion (2011) TV shows $9.2 Billion (2017) http://en.wikipedia.org/wiki/Amazon_Kindle
  4. 4. Kindle Device http://en.wikipedia.org/wiki/Amazon_Kindle1 st.2007.11 2 nd.2009.02 3 rd.2010.07 4 th.2011.09 5 th.2012.09 Fire.2011.09 FireHD.2012.09
  5. 5. Kindle Singles(2011.01~) 30~90 page e-chapbooks in one our reading priced $1~$5 3.5 million sold
  6. 6. Kindle Direct Publishing(KDP) Authors, 70% of the profits 27 of the top 100 kindle books Fifty Shades of Grey, 1m Copies++
  7. 7. KDP Select “Lending Library” 75,000 books available for Prime members 295,000 titles borrowed in one month $700,000 fund raised Writers earned $1.7 per borrow One book a month for free with no due dates.
  8. 8. Kindle Textbook Rental Save up to 80% off the print textbook Pay only for the time you need(30~360 days) Rent once, read everywhere(PC,Kindle,Mobile) Notes are stored in the Amazon Cloud and can be automatically synced if you re-rent.
  9. 9. Amazon Revenue(2011) Amazon, $48 billion eBook, $5.4 billion (11.2%)
  10. 10. eBooks outsell Paper Books.
  11. 11. Amazon Kindle 성공 ?! $5.4 B (11.2%)Contents 18M / 1.36M(eBook)Terminal 10M~20M / 10M~50M(Apps)( Device) Kindle Singles /Platform Kindle Direct Publishing / KDP Select(Lending Library)Network Wifi / 3G  Cloud
  12. 12. Crema Platform Crema Device Crema Apps eBooks . . .
  13. 13. Some numbers; 예스24 Crema Crema touch 6,000 Device (2012, 2만) Crema Apps 450,000+ eBooks 8만 titles  20만 로멘스/무협 Magazines 571% (일매출) Comics .
  14. 14. Crema Device 1st. Crema touch(2012.09.10) 2nd. Crema ??? (2012.??.??)
  15. 15. 그래출판 (2012.09~) 56건 eBook published 로맨스,판타지,무협 위주 priced 1,000원~3,000원
  16. 16. 예스24 연재 플랫폼 ? 2012년 연말 오픈 예정 Series 연재  Self Publishing(7:3) 정액제 도입 예정
  17. 17. 예스24 크레마 성공 ?! 1% !Contents 20만+(eBook)Terminal 2만+ / 45만+(Apps)( Device) 그래출판 /Platform 예스24 연재 플랫폼 / 전자도서관 연계Network Wifi  Cloud
  18. 18. All big changes start fromsmall changes !!

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