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Presentation on 7 Steps to Making a Book Your Next Business Card

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  • Pricing of each item and what it is for
  • How to leverage new technology to produce professional documents and publications
  • Business bootcamp presentation

    1. 1. 7 Steps<br />To<br />making a book your next business card!<br />
    2. 2. Step 1 - Marketing<br />Developing a marketing plan<br /><ul><li>Who is your audience?
    3. 3. What is your message?
    4. 4. What do you want to accomplish with your book?</li></li></ul><li>Step 2 - Finances<br />Establishing a Budget<br /><ul><li>What is your budget?
    5. 5. What are your financial plans for this project?
    6. 6. Determining the monetary value/price of your book</li></li></ul><li>Step 3 – Legal Issues<br /><ul><li>Copyright
    7. 7. Trademark
    8. 8. ISBN
    9. 9. LCCN</li></li></ul><li>Step 4 - Design<br />What title and cover design will get readers interested in what I have to say?<br /><ul><li>Is your layout consistent?
    10. 10. Is it easy for readers to navigate?</li></li></ul><li>Step 5 - Editing<br />Read it over and over again.<br />Hire a pro!<br />Is it legal – do you have permissions?<br />keep copies!<br />
    11. 11. Step 6 – Book Release<br />Revisit step 1 and develop your advance marketing strategy<br />ARC copies<br />Book tour<br />Press releases<br />
    12. 12. Step 7 - Distribution<br />How are you going to distribute your book?<br /><ul><li>Agents
    13. 13. Publicists
    14. 14. Fulfillment centers</li></li></ul><li>What’s next…<br />Marna Friedman<br />http://strategicselfpublishing.com<br />marna@strategicselfpublishing.com<br />678.920.3099<br />

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