Business bootcamp presentation

7 Steps
To
making a book your next business card!

Step 1 - Marketing
Developing a marketing plan
Who is your audience?
What is your message?
What do you want to accomplish with your book?

Step 2 - Finances
Establishing a Budget
What is your budget?
What are your financial plans for this project?
Determining the monetary value/price of your book

Step 3 – Legal Issues
Copyright
Trademark
ISBN
LCCN

Step 4 - Design
What title and cover design will get readers interested in what I have to say?
Is your layout consistent?
Is it easy for readers to navigate?

Step 5 - Editing
Read it over and over again.
Hire a pro!
Is it legal – do you have permissions?
keep copies!

Step 6 – Book Release
Revisit step 1 and develop your advance marketing strategy
ARC copies
Book tour
Press releases

Step 7 - Distribution
How are you going to distribute your book?
Agents
Publicists
Fulfillment centers

What’s next…
Marna Friedman
http://strategicselfpublishing.com
marna@strategicselfpublishing.com
678.920.3099

Business bootcamp presentation

by marnafriedman on Feb 25, 2011

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Business bootcamp presentation — Presentation Transcript