Other communications within 90 days of the election that refer to the candidate before the voters.
Republishing campaign materials , except in party exempt activities
Other expenses directly attributable to the candidate .
Exceptions from the limits…
State party exempt activities
Volunteer voter contact
Volunteer Campaign Material
"Hybrid" phone banks, communications
Generic party overhead
GO ing Forward with Field
Grassroots Organizing and the next steps
Finishing Phase I
Working to identify the remaining Field Directors needed, place them on State Party payroll
FD’s will create draft and final field plans; budgets.
The DCCC will review field plans and budgets and work with campaigns to determine needed support.
Phase II – Building Capacity
We’re beginning field early so we can build enough capacity that will generate efficient voter contact
Each field plan will have a volunteer structure incorporated into it.
The DCCC will have Nationwide Day of Action’s each month between June and August
June 26 th
In addition to volunteer recruitment, voter contact will begin this summer
Building Capacity, cont’d
We are also holding trainings to help find prospects for field staff throughout the country
Currently, there are 4 field organizer trainings planned for May and June; over 300 applicants
We will have a training for prospective canvass directors this summer.
What voters should we speak to?
DCCC Targeting 2010 – Methods for Efficient Voter Contact
Fundamentals of Targeting Always Vote Democratic Swing Voters Always Vote Republican Always Vote Sometimes Vote Never Vote Persuasion #1 GOTV Persuasion #2 Ken Strasma - NCEC 1997
Why It Matters Republican Democratic Low Turnout High Turnout Obama and allies 2008 Democratic contacts were very targeted, with the highest concentration among low turnout Dems and high turnout moderates Kerry and allies Republican Democratic Low Turnout High Turnout In 2004 most contact was highly concentrated among strong Democrats, regardless of likelihood to turn out
Ways of Targeting
Using voter file and commercial data, we create mathematical models to predict individual behavior.
DCCC’s Commitment to Targeting
The DCCC is making historic investments in targeting
Our goal is to work with as many allies as we can to get our candidates and campaigns access to as many tools as possible to help them win close races.
DCCC Targeting Resources – DNC Data
We are working closely with the DNC and OFA on data and targeting.
The DNC maintains a national voter file, accessed through VoteBuilder, that is available to all campaigns.
DNC and OFA will be creating models in certain Congressional districts.
DCCC Targeting Resources – Catalist Data
Catalist provides a second data source to our campaigns and their teams.
Catalist also provides proprietary models
DCCC Targeting Resources – In-House Models
In certain districts, we will work with the DNC and other allies to develop candidate-specific support models
For example, in PA-12 we created a model to predict how likely every voter in the district was to support Mark Critz in the special election.
DCCC Targeting Support
Throughout the cycle, DCCC Field will work with campaigns to use all of these resources in the smartest ways possible for each campaign.
Every campaign will be different, and we will tailor the tools we create to each district.