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Introduction: What Today’s Training Audiences Expect
What is Social Influence?
Social Media Influence Increases the Reach of Training Content
Building Engagement and Influence
Participate and Solicit Commentary on Blogs, Facebook , Google + and Other Networks
Connect in Real Time with Twitter
Get Personal with Programs like Posterous and PinInterest
Distribute Value with Linked or Embedded Video
Take Advantage of Recorded Video
Focus on your Brand or Content.
Measuring Social Influence
Klout – a Program that Scores Influence
QR Codes Can Increase Your Reach with Immediate Click Through on Smart Devices.
Eight Steps to Promote Your Online Event Socially
Online Presentation - The 5 Most Common Mistakes and How to Avoid Them