Your SlideShare is downloading. ×
0
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Osmb Keynote Jan2009 Yolton Final
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Osmb Keynote Jan2009 Yolton Final

325

Published on

Closing keynote at the "Open Source Meets Business" conference in Nuremberg, Germany in January 2009.

Closing keynote at the "Open Source Meets Business" conference in Nuremberg, Germany in January 2009.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
325
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Open Source @ SAP Deriving business value from co-innovation Mark Yolton Senior Vice President SAP Community Network 29 January 2009
  • 2. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 2 The world is becoming more customer and user centric ...
  • 3. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 3
  • 4. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 4
  • 5. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 5
  • 6. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 6© SAP 2008 / Page 6
  • 7. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 7© SAP 2008 / Page 7
  • 8. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 8 Open Innovation at LEGO http://factory.lego.com/
  • 9. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 9 Open Innovation at DELL http://www.ideastorm.com/
  • 10. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 10 Open Innovation at PEUGEOT http://www.peugeot.com/fr/design/concours-de-design.aspx/
  • 11. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 11 ... and SAP teams up with customers, too ...
  • 12. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 12 Customer-Focused Ecosystem Always connected, always on © SAP 2008 / Page 12 Trusted and Relevant Partner Solutions and Services Communities of Innovation Industry Value Networks Business Process Expert Community Enterprise Services Community SAP Developer Network Channel Partners Software Solution Partners Technology Partners Service Partners Customers Industry Standards User Groups Customers
  • 13. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 13 Communities at SAP Two types Large, open, focused on the individual Private, orchestrated, focused on companies Web 2.0 technology Blogs Wikis Forums Ratings Successful by many measures More than 1.5 million members 25,000 new members per month >700,000 unique visitors monthly 20 million pages consumed per month >6,000 posts per day
  • 14. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 14 The majority of the SAP Business Suite enterprise services were defined and/or reviewed by the Enterprise Services Community, e.g.:
  • 15. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 15 SAP tapping into the „Wisdom of the Crowds“ via Innocentive
  • 16. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 16 On the SAP EcoHub customers can search for, comment on and rate SAP solutions
  • 17. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 17 A growing number of SAP-related community projects, e.g. ESME http://blog.esme.us/
  • 18. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 18 SAP Mentors Role models for the community, providing passion and energy Mentors take on a leadership role Create a sense of belonging Candid feedback and direction to SAP Trusted semi-private communication channel Special status to exceptional and high-value members of our SDN, BPX, and Business Objects communities Picture: Dennis Howlett
  • 19. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 19 From Co-Innovation to Co-Development ...
  • 20. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 20 Open Source is becoming increasingly important ...
  • 21. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 21 October 28, 2008 “Microsoft opens new open source technology center” http://www.linuxnewstoday.org/linux-news-oct-2008-archives/1108-oct-28-2008-linux-news.shtml
  • 22. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 22 October 29, 2008 “EC to publish open source procurement guidelines” http://www.heise-online.co.uk/open/EC-to-publish-open-source-procurement-guidelines--/news/111826
  • 23. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 23 November 3, 2008 “Firefox breaks 20% market share mark in October” http://mozillalinks.org/wp/2008/11/firefox-breaks-20-market-share-mark-in-october/
  • 24. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 24 November 17, 2008 “Gartner: 85 percent of companies using open source” http://news.zdnet.com/2424-9595_22-249842.html
  • 25. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 25 So, why is Open Source successful?
  • 26. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 26 No License Costs Vendor Independence Easy to Evaluate Developer Productivity Shared Development Costs Access to Latest Technologies / Developments Community Experience Interoperability No Hidden Backdoors Customization Support for Multiple Operating Systems Has Become A De-facto Standard Influence on Features Low TCO
  • 27. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 27 ... but the border between open source and closed source is blurring ...
  • 28. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 28 Two completely different worlds in the past closed source
  • 29. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 29 December 1, 2008 “The open-source business model that relies solely on support and service revenue streams is failing to meet the expectations of investors” [Stuart Cohen, CEO of Collaborative Software Initiative, former CEO of the Open Source Development Labs] http://www.businessweek.com/technology/content/nov2008/tc20081130_276152.htm
  • 30. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 30 November 17, 2008 “The idea of simply selling support fell by the wayside for most companies at least one year ago.” [Dave Rosenberg, Co-founder of MuleSource] http://news.cnet.com/8301-13846_3-10098692-62.html
  • 31. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 31 December 2, 2008 “We're definitely seeing convergence in the market: proprietary vendors embracing open-source complements, and open- source vendors embracing proprietary complements.” [Matt Asay, General Manager of the Americas and Vice President of Business Development at Alfresco] http://news.cnet.com/8301-13505_3-10110902-16.html
  • 32. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 32 December 11, 2008 “Duffner said he expects to see more mixed source environments.” [Robert Duffner is the Director of Platform Strategy at Microsoft] http://searchwinit.techtarget.com/news/article/0,289142,sid1_gci1342176,00.html#
  • 33. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 33 October 1, 2007 “So for us, the business goal is to optimize this hybrid mix of proprietary and open-source software to give our customers what they need.” [Bob Sutor, Vice President of Standards and Open Source for the IBM Corporation] http://m.linuxjournal.com/article/9797
  • 34. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 34 August 19, 2008 “Maybe “commercial open source” isn’t an oxymoron after all.” http://www.itbusinessedge.com/blogs/osb/?p=436
  • 35. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 35 October 13, 2008 “The line between proprietary software and open source software is becoming increasingly blurred ...” http://blogs.the451group.com/opensource/2008/10/13/open-source-is-not-a-business-model/
  • 36. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 36 December 24, 2008 “Typically we now see an "open core" freely available with "exclusive" or proprietary features only available when you pay.” [Dave Rosenberg, Co-founder of MuleSource] http://news.cnet.com/8301-1001_3-10128801-92.html
  • 37. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 37 The “pure plays” seem to have lost in importance today closed source closed source closed source
  • 38. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 38 SAP has an active role in Open Source...
  • 39. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 39 10 Year Anniversary
  • 40. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 40 ... SAP started supporting Linux as early as 1999? Did you know …
  • 41. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 41 ... most of the key Linux players have a presence in the SAP LinuxLab? Did you know …
  • 42. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 42 ... SAP has support for OpenOffice.org and the OpenDocument Format (ODF)? Did you know …
  • 43. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 43 ... SAP web applications can be accessed using Mozilla Firefox? Did you know …
  • 44. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 44 ... SAP offers a client that runs on Linux? Did you know …
  • 45. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 45 ... SAP has been shipping the source code together with the business applications since the beginning? Did you know ...
  • 46. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 46 … SAP has invested in these open source companies? Did you know …
  • 47. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 47 ... SAP was a founding member of the Eclipse Foundation and has a leading role in a number of Eclipse projects? Did you know …
  • 48. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 48 So, why does SAP do Open Source?
  • 49. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 49 A few specific examples of how customers, partners and SAP benefit Customers SAP’s Linux support enables customers to run SAP solutions on reliable and cost-effective platform which reduces TCO SAP’s support for Firefox and OpenOffice.org gives customers choice, platform and vendor independence on the desktop Partners Partners can reuse their Eclipse skills when developing with the SAP NetWeaver Developer Studio which reduces development costs and simplifies the reallocation of developers SAP’s support for open source opens the SAP ecosystem to partners focusing on open source (e.g. Novell with respect to Linux) SAP SAP Hosting like any customer runs SAP software on Linux and commodity hardware in order to reduce cost of operation SAP’s usage of Eclipse technology leverages a de-facto industry standard while allowing a shared development approach at the same time
  • 50. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 50 Customers want choice and protection of investments Database Operating System Third-Party Application Composite Application Business Process Platform (BPP) Frontend Domain MaxDBDB2
  • 51. Success Stories available at: www.novell.com/sap Novell and SAP share satisfied customers
  • 52. • Novell is at the heart of SAP applications: - 1,000+ joint customers - 5,000+ Installations • Novell is the only OS providing a fast installation wizard for SAP Business All- in-One solution • Doubled customer base YOY with the SUSE® Linux Enterprise Server Priority Support for SAP offering • SUSE Linux Enterprise is the only OS that runs SAP BI Accelerator • SUSE Linux Enterprise is the Reference Platform for SAP development • SAP Hosting service runs on SUSE Linux Enterprise Server Novell® and SAP – The Power of Partnership
  • 53. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 53 Eclipse has become a broadly used “standard” for development and management tools
  • 54. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 54 How Siemens benefits from SAP’s Eclipse strategy “NetWeaver's support for common standards and Open Source is very important to Siemens because it helps to protect investments, reduce costs, and increase flexibility for both ourselves and our customers. For example, due to SAP's usage of technologies like Eclipse as well as SAP’s support for SOA standards, users of the Siemens Energy Management Suite can reuse their existing Java EE, SOA and Eclipse skills.” Jens Neuhaus Solution Architect, Siemens AG
  • 55. More customers can choose SAP and its partners’ solutions due SAP’s open platform
  • 56. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 56 So, how does SAP do Open Source?
  • 57. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 57 SAP supporting open source Criteria Customer demand Market share Long-term viability of the open source technology / project Availability of reliable support (internally or external support partner) Quality of the open source technology Customer Benefits Choice Vendor independence Low TCO Benefits for SAP Larger addressable market Vendor independence Low TCO
  • 58. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 58 SAP integrating / embedding / using open source Criteria Problem fit Market share Long-term viability of the open source technology / project Availability of reliable support (internally or external support partner) Quality of the open source technology Permissive license Quality of the code (both from a technical and legal point of view) Customer Benefits Reuse of skills and technology Developer productivity Interoperability Benefits for SAP Standards support based on open source standards / reference implementations (OEM) vendor independence
  • 59. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 59 SAP contributing to open source Criteria Open source technology used, included and/or supported by SAP Permissive license Open governance / participation model Quality of the code (both from a technical and legal point of view) Customer Benefits Comprehensive end-to-end support Long-term viability of the open source technology Investment protection Benefits for SAP Shared development costs Influence on feature roadmap Investment protection
  • 60. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 60 And what does this all mean?
  • 61. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 61 What customers care about What else matters to organizations Problem fit of solution Integrated easy-to-use solutions Compliance, security and reliability Availability of support and services Product liability & indemnification Long-term viability of a selected solution Predictable & reliable release cycle Why customers want Open Source Influence on product roadmap Ability to customize Ability to quickly react to changes Interoperability with open and closed source solutions Reduced vendor dependence Low TCO Developer productivity
  • 62. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 62 ... and how SAP addresses these needs Comprehensive portfolio covering all key business areas Solutions for small, midsize and large organizations Integrated product stack Broad and increasing support for standards and open source Diligent integration of open source technologies Customizability Large, global community Co-Innovation and collaboration Long-term end-to-end support © SAP 2008 / Page 62
  • 63. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 63 Summary The border between open source and closed source is blurring “Open source companies” sell closed source add-on components on top of their free open source technologies “Closed source companies” integrate, support and contribute to open source technologies SAP is an active supporter of and contributor to open source Linux, Eclipse, OpenOffice.org, Firefox, etc. More code contributions planned for the future SAP addresses customer needs by offering the best of both worlds Customer choice via support for open source and open standards Customer influence via collaboration and co-innovation Investment protection by using standard technology Integrated solutions, security, reliability, long-term viability and global end-to-end support
  • 64. © SAP 2008 / Open Source @ SAP / M. Yolton / Page 64 Mark Yolton Senior Vice President SAP Community Network http://bpx.sap.com http://sdn.sap.com http://boc.sap.com http://sapteched.com T +1 650-687-4656 E mark.yolton@sap.com Thank You! Danke schön! https://www.sdn.sap.com/irj/sdn/standards-and-opensource

×