Social Media Starter Kit: Enterprise Edition with Amber Naslund

introNetworks Webinar Series
”The Social Media Starter Kit:Enterprise Edition"
Conversation with
Amber Naslund
Thursday, February 18th, 9 am Pacific
Sponsored by introNetworks
‘We transform businesses with smart social networks’

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OUR GUEST
Amber Naslund
Director of Community, Radian6
Social Media Strategist
Blogs at AltitudeBranding.com
Recognition
Forbes’ 20 Best Social Media and Marketing Blogs By Women
PostRank’s top community management blog of 2009
AdAge Power 150
Mark Sylvester
CEO and Co-Founder of introNetworks, creators of smart social networks for employees, customers, prospects and partners
Built first network for TED Conference in 2003
Original founder of Wavefront Technologies, creators of Maya
Amber Naslund
@ambercadabra
MODERATOR
Mark Sylvester
@marksylvester

The social media starter kit:Enterprise edition

Bridges
1
Creating information paths and connections both internally and externally
Amber Naslund
@ambercadabra
Mark Sylvester
@marksylvester

Hubs
2
Finding and defining
the key focus areas in
an organization that
need to touch social
media, either on the
front lines or behind
the scenes
Amber Naslund
@ambercadabra
Mark Sylvester
@marksylvester

Humans
3
Addressing cultural
change, and
considering the roles
and characteristics of
people that can
steward a
community-driven
enterprise
Amber Naslund
@ambercadabra
Mark Sylvester
@marksylvester

Frameworks
4
Considering and
engineering the tools,
infrastructure, and
resources required to
wire social media into
a company
Amber Naslund
@ambercadabra
Mark Sylvester
@marksylvester

Insights
5
Understanding measurement (what it can and can't tell you), and the importance of using metrics to illustrate progress toward goals AND actually doing something with what you learn
Amber Naslund
@ambercadabra
Mark Sylvester
@marksylvester

Thanks For Participating
To connect with our guest
Amber Naslund @ambercadabra
www.AltitudeBranding.com
www.Radian6.com
To connect with our host
Mark Sylvester @marksylvester / @intronetworks
www.introNetworks.com
Webinar Replay –
available at intronetworks.com/webinars.aspx
Amber Naslund
@ambercadabra
Mark Sylvester
@marksylvester

A word from intronetworksTake a Testdrive todayintronetworks.com

March18th
9 am Pacific
March Webinar
Special GuestAndy Kanefield
Author
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Social Media Starter Kit: Enterprise Edition with Amber Naslund

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Social Media Starter Kit: Enterprise Edition with Amber Naslund Presentation Transcript