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Journalists Guide To TravMedia
 

Journalists Guide To TravMedia

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How the media can best use TravMedia

How the media can best use TravMedia

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    Journalists Guide To TravMedia Journalists Guide To TravMedia Presentation Transcript

    • The World’s Leading Online Travel News Service for the Media! Boston | Sydney | London Auckland | Hong Kong | Dubai If you are not already a member, go to www.travmedia.com - and ensure you never miss out on the latest news! Journalists’ Guide to TravMedia This guide will show you how to use the following features of TravMedia: - Email Alerts - Photo Library - News Room - Press Centre - Press Releases - Other Essential Features - Journalist Alert TravMedia is the only dedicated travel industry Our community ensures that communication news distribution service, supplying you with between organisations and journalists is as the latest news wherever you are, at whatever streamlined as possible. time of the day. Whether you are a news-based journalist, Created exclusively for journalists, TravMedia features writer, researcher or you work in any offers you free access to breaking press other area of the media, TravMedia is here to releases, together with photographs, company help. information and PR contact details from over 1300 travel industry organisations. airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • JOURNALISTS’ GUIDE TO TRAVMEDIA EMAIL ALERTS 1 The news you need ... straight to your Inbox TravMedia supplies DIRECT ACCESS registered journalist Email alerts allow you to scan all breaking news for stories of interest. users with breaking news From the alert you can: via email alerts, - Click through to the site to read, delivered on an hourly, download or print press releases daily or weekly basis, to - Send an email or place a call suit your requirements. directly to the relevant PR contact - Go straight to the photo library of that organisation and download high-resolution images TAILORED TO EACH USER’S NEEDS At TravMedia, we understand the information overload that email can bring, so we developed the ‘Edit User Profile’ feature. This allows you to tailor email alerts to your specific requirements. Alerts can be tailored by: - Fields of interest - Frequency - Browser requirements airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • JOURNALISTS’ GUIDE TO TRAVMEDIA NEWS ROOM 2 All the industry’s news in one place TravMedia’s News Room BREAKING NEWS is the hub of our service TravMedia distributes press releases from organisations across where you’ll find the latest the travel industry. news from organisations worldwide, including FINDING ORGANISATIONS national & international TravMedia’s user-friendly menu bar (located on the left-hand side of the tourist boards, tour webpage) places all our customers operators, attractions, into appropriate categories. hotels & resorts, airlines, car rental companies and NEED TO BE MORE SPECIFIC? Use our search facility to find online travel organisations. specific stories or to research by subject area. You can search within an individual organisation or the whole of TravMedia. airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • JOURNALISTS’ GUIDE TO TRAVMEDIA PRESS RELEASES 3 The centre of TravMedia’s service You can access releases DOWNLOAD Once you have found a press either from our email release of interest you can view alerts, or by visiting the site or download it from the site. directly. Releases appear TravMedia allows you to print, with company logos, images copy and paste as you wish. and PR contact details. PHOTOGRAPHY The majority of press releases on TravMedia, feature accompanying photography. From any press release, you can click into an organisation’s image library and download free-for-use, pre-captioned, high-resolution images. VIDEO airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • JOURNALISTS’ GUIDE TO TRAVMEDIA PHOTO LIBRARY 4 Searching for the bigger picture? TravMedia hosts high- HIGH-RESOLUTION IMAGES resolution (300dpi) When you click on a thumbnail, a window will pop up giving you photographs and logos and the option to download the high- videos from companies and resolution image. From here just organisations across the follow the link and save to your computer. travel industry, which you can download for free. VIDEO 1. Click on the image that you would like to download 2. Click on ‘Click here to download the full size photo’ 3. Click on ‘Save’ to save the image to your computer airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • JOURNALISTS’ GUIDE TO TRAVMEDIA PRESS CENTRE 5 Logo, pictures, information and more in a dedicated area Each registered company INFORMATION TAB The information page provides on TravMedia is given a you with an overview of a specific dedicated ‘press centre’ organisation’s operation. on the site. CURRENT NEWS TAB Allows you to view and download You’ll find each company’s recent press releases. press centre by selecting the company through the NEWS ARCHIVE TAB Allows you to view and download site’s left-hand navigation past press releases. panel (airlines, cruising hotels & resorts etc) PHOTOS TAB Provides a library of high-resolution free-to-use images provided by the organisation CONTACT TAB Clicking this will automatically fire up an email to the PR contact. WEBSITE TAB This link will take you directly to the company’s own news room on their corporate website. airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • JOURNALISTS’ GUIDE TO TRAVMEDIA JOURNALIST ALERT 6 The ultimate tool for the media to communicate their needs to PR professionals This feature allows the HOW JOURNALIST ALERT WORKS Whether you’re writing a news media to instantly tell story or researching a feature or a hundreds of PRs about trip, Journalist Alert enables you to their story needs. issue an email to PRs industry-wide about your needs. You simply log your need HOW TO SEND AN ALERT within the TravMedia site, You can access Journalist Alert either from the ‘Journalist Alert’ icon and the technology then at the top of any TravMedia email, instantly generates a or from within the TravMedia site ‘Journalist Alert’ email to (you’ll see ‘Journalist Alert’ half-way down the left-hand toolbar once TravMedia PR users, telling you’re in the site). Simply fill in a them how they few simple boxes, and we’ll issue can help. the alert as soon as we’ve checked it complies with our conditions. CHOOSE YOUR DISTRIBUTION Our default settings mean that your Journalist Alert will only be sent to PRs in your country. However, you can have it sent to PRs in other worldwide TravMedia regions and you can even include journalists in the distribution, if you so wish. airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • JOURNALISTS’ GUIDE TO TRAVMEDIA OTHER ESSENTIAL FEATURES 7 KEEP YOUR PROFILE UPDATED If you move company or address, it’s incredibly easy to keep your details updated, ensuring you don’t miss out on any breaking news. Just click the ‘Edit User Details’ button towards the bottom of the site’s left-hand navigation bar and change your details as required. USEFUL LINKS TravMedia provides hundreds of useful links to food, restaurant, airlines and wine industry organisations and beyond. Here you can search within categories, alphabetically or using key words. airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions
    • The World’s Leading Online Travel News Service for the Media! Boston | Sydney | London Auckland | Hong Kong | Dubai TravMedia - the complete resource for travel journalists Found TravMedia useful? Why not recommend us to a colleague? TravMedia exists purely for the use of journalists and the distribution of travel industry news. We want any journalist to benefit from the service we offer whether you write specifically within the industry or just write the occasional piece that requires some research. So if you have any colleagues that might find the service useful, please let them know about the site. IF YOU HAVE ANY QUESTIONS, OUR WORLDWIDE REPRESENTATIVES WILL BE PLEASED TO HELP. AUSTRALIA UNITED KINGDOM NEW ZEALAND HONG KONG UNITED STATES OF AMERICA DUBAI Nick Wayland Howard Salinger Shane Boocock Gary Kitckening Mark O’Toole Sharon Garrett Phone: +61 (0)2 9953 1914 Phone: +44 (0)20 7559 6616 Phone: +64 (0)9 372 2525 Phone: +85 (0)2281 00 532 Phone: +1 617 399 8900 Phone: (9714) 346 1763 nick@travmedia.com howard.salinger@travmedia-uk.com shane.boocock@travmedia.com gary.kitckening@travmedia.com mark.otoole@travmedia.com sharon.garrett@travmedia.com airlines | rail, coach & bus | cruising | hotels & resorts | car hire tourism boards | associations | skiing | tour operators | theme parks / adventure | online travel | attractions