Smokeless

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Smokeless is a service for smokers that helps to track consumption and provides quitting support.

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Smokeless

  1. 1. Friday, March 30, 12
  2. 2. SMOKELESS IS A SERVICE FOR SMOKERS THAT HELPS TO TRACK CONSUMPTION AND PROVIDES QUITTING SUPPORTFriday, March 30, 12
  3. 3. R ESEARCHFriday, March 30, 12
  4. 4. DESKTOP RESEARCH STATISTICS CAMPAIGNS SERVICESFriday, March 30, 12
  5. 5. USER RESEARCHFriday, March 30, 12
  6. 6. TECHNIQUES Mood Cards Examples 5 Whys ExtremesFriday, March 30, 12
  7. 7. USERS PICTURESFriday, March 30, 12
  8. 8. PERSONAS SOCIAL RITUAL HARD LUXURY CORE “If nobody “If I don’t “When I “I only smokes, I have the stop, I’ll smoke wouldn’t right be dead” for the smoke” paper I quality” don’t smoke”Friday, March 30, 12
  9. 9. SMOKERS JOURNEY Let them decide to quit self-awareness Rise Let them quit habit self-awareness Prevent them from Prevent them starting from giving-in againFriday, March 30, 12
  10. 10. CONCEPT MAPFriday, March 30, 12
  11. 11. FIRST IDEASFriday, March 30, 12
  12. 12. Friday, March 30, 12
  13. 13. Friday, March 30, 12
  14. 14. Download the appFriday, March 30, 12
  15. 15. Everytime you smoke using your new lighter...Friday, March 30, 12
  16. 16. ...the system collects your smoking data that you can access from the appFriday, March 30, 12
  17. 17. ABOUT +1 $ Location Time Amount CashFriday, March 30, 12
  18. 18. SMOKELESS even helps to reduce your consumptionFriday, March 30, 12
  19. 19. Set daily goalsFriday, March 30, 12
  20. 20. You are responsible of your own petFriday, March 30, 12
  21. 21. He’s affected by your habitFriday, March 30, 12
  22. 22. share it with ...you’ll share another also smoker... responsibilityFriday, March 30, 12
  23. 23. and if you are about to smokeFriday, March 30, 12
  24. 24. you can press the support button anytimeFriday, March 30, 12
  25. 25. you are presented with alternative activities why don’t you... why don’t you... why don’t you... why don’t you... play Angry Birds? read the news? run? watch a video?Friday, March 30, 12
  26. 26. the app then redirects you to the chosen activityFriday, March 30, 12
  27. 27. For more detailed stats you can always access the websiteFriday, March 30, 12
  28. 28. ✌ Thanks! OZGE GENC CONSUELO KELLER MATTEO LOGLIO MARK PRUNERI ALBERTO TACCONI CARLOS VELASQUEZFriday, March 30, 12

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