SlideShare is now on Android. 15 million presentations at your fingertips.  Get the app

×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content

Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

Like this presentation? Why not share!

Jboye2010 markohurst final_050510

by Author, Speaker, Consultant :: Content Strategy & Analytics at Content Analytics on May 05, 2010

  • 4,700 views

"User Experience By The Numbers" How to apply web analytics to your user experience. This is were user experience and web analytics begins to merge. Presented at JBoye Conferences Philadelphia 2010.

"User Experience By The Numbers" How to apply web analytics to your user experience. This is were user experience and web analytics begins to merge. Presented at JBoye Conferences Philadelphia 2010.

Statistics

Views

Total Views
4,700
Views on SlideShare
4,582
Embed Views
118

Actions

Likes
13
Downloads
69
Comments
2

9 Embeds 118

http://markohurst.com 85
http://www.slideshare.net 7
http://joanneux.co.uk 7
http://joanne.posterous.com 6
http://www.markohurst.com 4
http://www.joanneux.co.uk 3
http://www.tumblr.com 3
http://www.linkedin.com 2
http://danbrown.posterous.com 1
More...

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

12 of 2 previous next

  • willeah Leah Wilson, Co-Founder at Iconoclast Multimedia Great prez Marko! This was immensely helpful in my research on UX and SEO. I cited you in an article I wrote on this subject. Please check it out as I would love to get your feedback!
    http://quotient.net/blog/2012/6/25/converging-user-experience-design-with-a-seo-strategy/
    1 year ago
    Are you sure you want to
    Your message goes here
    Processing…
  • markohurst Marko Hurst, Author, Speaker, Consultant :: Content Strategy & Analytics at Content Analytics 30 minute talk I did today at JBoye Conferences Philadelphia 2010. First couple of slides are just to bring qual & quant together via developing a Complete Audience / User Model. The meat of it is in two sections

    1) Behavioral Metrics - which are what I feel everyone, but especially UX folks should be focusing on. Behavioral Metrics actually capture and show a user's behavior, which is in contrast to site and aggregate metrics (visits, visitors, page views, etc).

    2) Content & Keywords - By understanding Keywords you can apply them and improve your SEO, SEM, content, URLs, metadata, labeling, taxonomy, ontology, site navigation, etc. This is huge and easy to learn and get up to speed to be able to use and will have a MAJOR impact on improving the experiences you design.

    Please leave feedback and &/or drop me an email with any questions. ENJOY!!
    3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Jboye2010 markohurst final_050510 Jboye2010 markohurst final_050510 Presentation Transcript