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SXSW Recap

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A short collection of the sessions that made an impact on me from SXSW Interactive 2009

A short collection of the sessions that made an impact on me from SXSW Interactive 2009

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SXSW Recap SXSW Recap Presentation Transcript

  • SXSWi Highlights 4/2/09 Mark Logan
  • Spring Break for Geeks John Biehler, 2009
  • SXSWi Parties Networking Sessions Sessions Attended Sessions in Presentation Sessions Involving Teledildonics
  • Alex Bogusky Sticking Your Nose Where it Doesn’t Belong
    • Q: Can an Ad Guy bring bike sharing to America?
    • A: “No”
    Alex Bogusky image credit: Andrew Duvall
    • “ I Hate Advertising”
    • timesheets
    Alex Bogusky
    • Creativity * Organization = Impact
    Making Ideas Happen Scott Belsky CEO , Behance 99%
      • Action Items
      • Backburner Items
      • Reference Items
    Making Ideas Happen 3
  • Source: behance.com
  • Source: behance.com
  • Source: behance.com
  • Source: behance.com
  • Source: behance.com
  • Source : behance.com
  • More from Behance
  • Search for a More Social Web Image credit: (CC) Brian Solis, www.briansolis.com and bub.blicio.us .
  • Search for a More Social Web
  • [Why We Play Games] They’re fun! Why Do We Play Games? source: xeodesign.com
  • The 4 Fun Keys 30 emotions from gameplay Hard Fun Fiero People Fun Amusement Easy Fun Curiosity Serious Fun Relaxation emotion < choice < mechanic > choice > emotion
  • Hard Fun: Fiero
  • 1. Hard Fun: Mastery Creates Fiero
    • choices
    • goals
    • challenge
    • obstacles
    • strategy
    • power ups
    • puzzles
    • score
    • levels
    • monsters
    • feelings
    • fiero
    • frustration
    • boredom
    modified from “Flow” Csikszentmihalyi player choice rewards effort
    • “ Proven solutions to common problems in specific contexts. ”
    • Anti-patterns:
    • Ex-boyfriend bug
    • Sock puppets
    • Underpants gnomes
    Social Patterns & Anti-Patterns http://www.designingsocialinterfaces.com http:// developer.yahoo.com/ypatterns /
  • Making Breakthroughs Happen
  • Why Don’t Breakthroughs Happen?
  • Picture It On The Suit image credit: http://www.flickr.com/photos/karla_k/
  • Don’t Ask
  • Change the EQ Source: http://headrush.typepad.com/
  • Change the EQ Source: http://headrush.typepad.com/
  • Change the EQ Source: http://headrush.typepad.com/
  • Change the EQ Source: http://headrush.typepad.com/
  • Presenting Straight to the Brain Image credit: http:// www.flickr.com/photos/hurleygurley / Present to the brain, not to the mind.
  • Image credit: http:// www.flickr.com/photos/parmat /
  • Image credit: http:// www.flickr.com/photos/peasap / /
  • And also, puppies. Image credit: http:// www.flickr.com/photos/piratescott /
  •  
  •  
  • Image credit: http:// www.flickr.com/photos/stopdown /
  • Image credit: http://www.flickr.com/photos/oter/ /
  • WTF? Source: Creating Passionate Users
    • If you want to create passionate users, you need to understand passion . . . . But we can't just study it; we have to feel it. . . .
    • The brain cares deeply, profoundly, passionately about survival of the species. And that means sex.
    Think Sexy Source: Creating Passionate Users
  • “ Intimate Computing”
  • Source: Whisper[s ] Research Group
  • Tune In. Turn on. Source: OhMiBod.com
  • Teledildonics Virtual Sex Machine The Real Touch
    • SXSW Podcasts
    • Behance: www.behance.com
    • Kathy Sierra: headrush.typepad.com
    • Xeodesign: www.xeodesign.com
    • Social Patterns: www.designingsocialinterfaces.com
    • Yahoo Patterns: http:// developer.yahoo.com/ypatterns /
    Back to School
  • And also, puppies. Image credit: http:// www.flickr.com/photos/piratescott /
    • Mark Logan serves as VP, director of interactive at Barkley , one of the largest independent advertising agencies in the U.S. He guides online advertising, e-commerce, mobile and social media campaigns for clients including The March of Dimes, Build-A-Bear Workshop, Sonic Drive-In and Wrangler. Logan began his career in Sydney, Australia, writing and producing documentary films and video. Mark is a graduate of Duke University.
    • Blog: http://mark-logan.blogspot.com/
    • Twitter: http://www.twitter.com/mlogan
    • LinkedIn: http://www.linkedin.com/in/marklogan
    Mark Logan
  •