<ul><li>If you want to create passionate users, you need to understand passion . . . . But we can't just study it; we have to feel it. . . . </li></ul><ul><li>The brain cares deeply, profoundly, passionately about survival of the species. And that means sex. </li></ul>Think Sexy Source: Creating Passionate Users
And also, puppies. Image credit: http:// www.flickr.com/photos/piratescott /
<ul><li>Mark Logan serves as VP, director of interactive at Barkley , one of the largest independent advertising agencies in the U.S. He guides online advertising, e-commerce, mobile and social media campaigns for clients including The March of Dimes, Build-A-Bear Workshop, Sonic Drive-In and Wrangler. Logan began his career in Sydney, Australia, writing and producing documentary films and video. Mark is a graduate of Duke University. </li></ul><ul><li>Blog: http://mark-logan.blogspot.com/ </li></ul><ul><li>Twitter: http://www.twitter.com/mlogan </li></ul><ul><li>LinkedIn: http://www.linkedin.com/in/marklogan </li></ul>Mark Logan
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