Your Message IS the Audience. Mark Heninger310.413.1162Marketing on Social Media PlatformsPage 1

“People don't want to be "marketed to"; they want to be communicated with...“- Flint McGlaughlin, Director of MECLABSYour Message. Your Audience. WHAT DO WE DO?Really?I like it!CouponTwitterBuy More!Who?Just Our Vertex Communication Campaigns speak to Consumers on their terms with their expectations about your brandWe consolidate and nurture relationships between brand and consumer through Social Media PlatformsWe extend a traditional marketing campaign’s reach beyond just banner advertising , SEO, SEM, or traditional media by creating conversation about your brandWe create awareness via profiles, communities, groups, events, and discussions about your product then drive them from these platforms to your web propertiesWe extract critical data and metric information across all the Social Networks, Blogs, Video Sites, Google Analytics, and traffic rankings and display it on a personalized password protected Dashboard. You are now in control and can successfully monitor and adjust your marketing strategiesGo here.Thanks!Hey!Fragmented ConversationsToStructured DialogAndCommunityAround your Brand Yes!Yes!Yes!Yes!Page 2

WHY SOCIAL MEDIA?With just a few websites we reach a wide variety and high percentage of online audiences. Vertex aggregates more than 97% of the audience in social media environments.Key Statistics You Should Know: Average age of users (same for men as women): 35 (fill in some more from the right side) 75% of online adults 18-24 have a profile on a social network site 57% of online adults 25-34 have a profile on a social network site 30% of online adults 35-44 have one 19% of online 45 to 54 year olds have a profile 10% of online 55 to 64 year olds have a profile 7% of online adults 65+ have a profile 50% of adult social network users have a profile on MySpace 22% have a profile on Facebook 6% have a profile on LinkedIn 89% use their online profiles to keep up with friends 57% use their profile to make plans with friends 49% use them to make new friends Source: Pew Internet Research Study of 2008Page 3

Average age of users (same for men as women): 35

(fill in some more from the right side)

75% of online adults 18-24 have a profile on a social network site

57% of online adults 25-34 have a profile on a social network site

30% of online adults 35-44 have one

19% of online 45 to 54 year olds have a profile

10% of online 55 to 64 year olds have a profile

7% of online adults 65+ have a profile

50% of adult social network users have a profile on MySpace

22% have a profile on Facebook

6% have a profile on LinkedIn

89% use their online profiles to keep up with friends

57% use their profile to make plans with friends

49% use them to make new friends

MASSIVE REACHOur Vertex Engine can hit the entire conversation spectrum. Our process is highly targeted, first to market, reaches early adopters and offers better natural search results because it is niche oriented. Our software automatically creates and monitors conversations about your brand.Our process bypasses keyword purchasing, crowded natural search terms and SEO click fraudWe create multidimensional campaigns that continue to build over years, not just one campaign.For the same marketing dollar we deliver CPMs, CPCs and trusted relationships between your brand and customers.Page 4

Our software automatically creates and monitors conversations about your brand.

Our process bypasses keyword purchasing, crowded natural search terms and SEO click fraud

We create multidimensional campaigns that continue to build over years, not just one campaign.

For the same marketing dollar we deliver CPMs, CPCs and trusted relationships between your brand and customers.

THE PROCESSA hybrid of Marketing, Communications and CRM--------- STANDARD MARKETING PROCESS -------------------------CONSUMER SALES CYCLE ONLINE MARKETING INITIATIVESAwareness CPM (cost per 1000 views)Identification CPC (cost per click)Adoption CPA (cost per acquisition)--------- SOCIALIZE MEDIA’SPLATFORMMARKETING -------------CONSUMER RELATIONS SOCIAL MEDIA NETWORKSPotential sale Create conversation to encourage purchaseLoyalty Connect with Brand on Social Media PlatformsFan Addicts Advocates that will tell people about your brandSocialize Media’s Platform bridges the gap between standard marketing processes with Social Media Platforms that yield intrinsic value and long term relationships between consumer and brand.:)Page 5

DEFINE. DEVELOP. DEPLOY. DIALOG.ACROSS ALL THE PLATFORMSWe create a standardized and automated process to set up and ingest information into the Vertex Social Media Platform while utilizing both Traditional Marketing methods and Social Networks.Utilize Existing online MarketingDevelopStrategy and creativePoll campaignsDefine Goals and CampaignGoalsPush to websiteLG Dick Tracy Phone is hereCompany WebsiteVertex Social Media PlatformDrive To Websites DirectlyTarget AudienceMore ProfilesLocal CommunityProduct/ServicesLeverage Social NetworksPage 6

SYNDICATE CONTENT ACROSS MULTIPLE PLATFORMSBy utilizing all forms of Social Media and extracting key information from all areas, we continue to build community around brand while repurposing key data then syndicating through out Socialize Media’s Vertex Platform.Twitter, FriendFeed, Twine – SN’sMobileVideo, photos, productsSMS, RSS FeedsCommunity Bulletin BoardsPage 7

ACTION TO ACHIEVE SALES GOALBy driving traffic through all these different mediums you take a consumer through the process of discovery to the actual end goal of the marketing objective. Typically it is a sales driven motive. Illustrated here.LG Dick Tracy Phone is hereSales GoalPage 8

“There are only two ways to make money…get more customers or get more from each one”WHY IT WORKSOur campaigns create relationships with customers that last the entire life cycle of the product.We bridge the gap from banner and standard online advertising. We engage your audience with compelling campaigns and methodologies to overcome sales objections.We create intrinsic and ongoing marketing campaigns at a lower cost. clients directly connect with their core demographic and customers. We deliver Trusted Source Marketing or;CPR = or Cost per Relationship. Page 9

DETAILED ANALYTICSA CONSOLIDATED DASHBOARD WITH DETAILED ANALYTICSOur comprehensive dashboard provides a snapshot of your entire communication and advertising/marketing campaign. We have created scheduled process for tracking statistics and provide useful tools for for quantifying results to better optimize and monetize all web properties and social media platforms.Here is a sampling of data we collect:Friend requestsBirthday requestsNetworksDemographic informationEvent based marketingGroup based marketingGlobal friend networkMessagesInformation exchange activityCorrespondence comparisonVideo views, commentsIncoming/ Outgoing linksEmbedded linksLinks clickedAdded to user favoritesUnique visitorsKeywords used to searchProduct conversion ratesPos/Neg feedbackPolls ContestsPage 10

THANK YOUwww.SocializeMedia.comYour Message. Your Audience. Mark Heninger310.413.1162Marketing via Social Media PlatformsPage 11