What is Social Media? A medium to connect … have conversations … connect with clients … humanize brands … listen in … add value … generate leads/sell!
Social Media is for Advisors Source: Pershing/Aite Group Survey
Social Media is for Advisors 43 % Use Social To Support Their Business LinkedIn – 53% Facebook – 39% Twitter – 27% “ It gives advisors dialogue and communications with their clients,”’ she says. “Right away, they’re getting feedback.” Source: Pershing/Aite Group Survey
It’s Digital Me! We are social animals … Interact … Converse … Relationships Social is the digital expression of intrinsic human behaviors
Social Media is for Leads and Sales Source: State of Inbound Marketing Report - http://bit.ly/aewfHr
“ Twitter is like a Text Message with a BCC: To The World” Photo Credit: ydhsu
Businesses Use Twitter to Converse with Prospects, Provide Service and Drive Traffic.
“ LinkedIn is Facebook for Business ” Photo Credit: ydhsu
Businesses Use LinkedIn to Network, Converse w/Peers, Find Employees, and Drive Web Traffic.
“ Facebook is a social network that connects people through connections, messages, photos, & videos.” Photo Credit: Marvin Kuo
Businesses Use Facebook to Connect w/Clients, Provide Value, and Drive Website Traffic.