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How to make more money with a SWOT Analysis for the Shingle Springs Chamber of Commerce
 

How to make more money with a SWOT Analysis for the Shingle Springs Chamber of Commerce

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How to make more money with a SWOT Analysis PowerPoint slide show from 3/21/2012 to the Shingle Springs Chamber of Commerce. 48 people in attendance.

How to make more money with a SWOT Analysis PowerPoint slide show from 3/21/2012 to the Shingle Springs Chamber of Commerce. 48 people in attendance.

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    How to make more money with a SWOT Analysis for the Shingle Springs Chamber of Commerce How to make more money with a SWOT Analysis for the Shingle Springs Chamber of Commerce Presentation Transcript

    • Make More Money With a SWOT Analysis Shingle Springs Chamber of Commerce©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • SWOT = ?Strengths: What are you doing right?Weaknesses: What are you doing wrong?Opportunities: What deserves your time,energy and attention?Threats: Where are you vulnerable? ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Move at the Speed of Instruction ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Move at the Speed of Instruction ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • WeWillFixYour.biz©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • My SWOT Case StudyItem Cameron Park Computer ServicesStrengths Locally owned Great reputation Professional certificationsWeaknesses One-man show Too much time in the car Vulnerable to customers’ cash flow challengesOpportunities Lawyer client wants to change his Internet and phone Networks built 2003-2006 need hardware refresh Seven speeches scheduled in seven weeksThreats New construction slowdown in El Dorado County Local corporations are downsizing Everybody is a rocket scientist ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Social Media is Stupid according to Dave the landlord©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Social Media is Stupid according to Dave the landlord Before Social Media “I don’t have time” “Former girlfriends might find me” Vacant office space©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Dave’s Social Media SWOT AnalysisItem Dave the LandlordStrengths Beautiful/professional office space Conference room Professional location in EDH Business ParkWeaknesses Landlord duties are a distraction Mortgage on vacant space One-man showOpportunities Self-employment on the rise Increasing demand for shared office space Professional connections already use LinkedInThreats Competition Tenants…might pay the rent on time and might not Rising overhead ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Social Media is Stupid according to Dave the landlord Before Social Media After Social Media Embrace “I don’t have time” LinkedIn addict “Former girlfriends might find me” Vacant office space 3 new tenants $1000-$1400 in monthly rents©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Is it a success story? goal: finding tenants What was it like before? Why did you call? What did you expect? What did I do? What were the results?©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Audio recording©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Where Did I Get This Content? for more information©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • SWOT Analysis I wish it was my creation©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Pete Lazowski’s SWOT Case Study ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Pete Lazowski’s SWOT Case Study beforeItem Pete’s PlumbingStrengths Locally owned Great reputation Long list of satisfied clientsWeaknesses Social networking = ? Yellow pages marketing No computers in the officeOpportunities New development Remodeling is on the upswing SBA LoansThreats Big box retailer has plumbers Others use computers Unreliable cash flow ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Pete Lazowski’s SWOT Case Study afterItem Pete’s PlumbingStrengths Locally owned Great reputation Long list of satisfied clients New computers in the officeWeaknesses Social networking = ? Yellow pages marketingOpportunities New development Remodeling is on the upswing SBA LoansThreats Big box retailer has plumbers Others use computers Unreliable cash flow ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Is it a success story? goal: business continuity What was it like before? Why did you call? What did you expect? What did I do? What were the results?©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • A SWOT Case Study for You introspection (4 minutes)Item Your BusinessStrengths 1. 2. 3.Weaknesses 1. 2. 3.Opportunities 1. 2. 3.Threats 1. 2. 3. ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • SWOT = ?Strengths: What are you doing right?Weaknesses: What are you doing wrong?Opportunities: What deserves your time,energy and attention?Threats: Where are you vulnerable? ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • A SWOT Case Study for You audience participationItem Your Business Today’s Prominent ThemesStrengths 1. 2. 3.Weaknesses 1. 2. 3.Opportunities 1. 2. 3.Threats 1. 2. 3. ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • You Did It you’re awesome©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864
    • Easy to find me? Yes!Web: www.wewillfixyour.bizFacebook: www.facebook.com/fixyourbusinessTwitter: www.twitter.com/markgermanosLinkedIn: www.linkedin.com/in/markgermanosYouTube: www.youtube.com/user/markanthonygermanosPrinted Book: www.escapethecubiclebook.comDigital Book: www.escapethecubicle.bizPhone: 530-677-8864E-mail: mark@markanthonygermanos.com ©2012 Mark Anthony Germanos ● www.wewillfixyour.biz ● 530-677-8864