Paid Search on Steroids: Generating and Nurturing Cost Effective Leads, as presented by Alex Cohen at the 2010 Marketo User Summit
 

Paid Search on Steroids: Generating and Nurturing Cost Effective Leads, as presented by Alex Cohen at the 2010 Marketo User Summit

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No matter what your budget, paid search advertising can help you reach decision makers with purchase intent. But, how do you target the right people and nurture leads that aren’t quite ready to buy? ...

No matter what your budget, paid search advertising can help you reach decision makers with purchase intent. But, how do you target the right people and nurture leads that aren’t quite ready to buy? In this session, Marketo customer and paid search professional, Alex Cohen, will share his real-life lessons learned from lead generation at ClickEquations. You’ll leave with highly actionable advice no matter what the size of
your budget or how long your sales cycle.

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    Paid Search on Steroids: Generating and Nurturing Cost Effective Leads, as presented by Alex Cohen at the 2010 Marketo User Summit Paid Search on Steroids: Generating and Nurturing Cost Effective Leads, as presented by Alex Cohen at the 2010 Marketo User Summit Presentation Transcript