Organize Your Entire Marketing Life - Marketo Programs
 

Organize Your Entire Marketing Life - Marketo Programs

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This webinar covers how you can better organize your marketing automation processes. It discusses the ins and outs of how to optimally use and organize Marketo Programs. Topics include Marketo before ...

This webinar covers how you can better organize your marketing automation processes. It discusses the ins and outs of how to optimally use and organize Marketo Programs. Topics include Marketo before and after programs, tips to organize your marketing life, cloning programs, and accessing best practices with Program Exchange and Marketo's Program Library.

Watch the recorded webinar at http://youtu.be/d3Gks6qK3eY.

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    Organize Your Entire Marketing Life - Marketo Programs Organize Your Entire Marketing Life - Marketo Programs Presentation Transcript

    • Organize Your Entire Marketing Life Marketo Programs – Better than sliced bread!© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Meet Your Speakers Jono Schneider Revenue Consultant Marketo Theresa Vu Senior Product Marketing Manager MarketoPage 2© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Part 1 Easy StuffPage 3© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Page 4© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Page 5© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • There is a better way ProgramsPage 6© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 7© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 8© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Everything in one place Look!Page 9© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • TokensPage 10© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look! Look!Page 11© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 12© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 13© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 14© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • CloningPage 15© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 16© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look! Look!Page 17© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • ReviewPage 18© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look! Look!Page 19© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Why Programs?  Everything in one Place  Tokens  CloningPage 20© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Part 2 Cool StuffPage 21© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Success Look!Page 22© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • DefinePage 23© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 24© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • DeployPage 25© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 26© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 27© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • DecodePage 28© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 29© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Success!Page 30© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • ReviewPage 31© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Page 32© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Why Programs?  Define Success  Deploy Program  Decode ResultsPage 33© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Part 3 Slick StuffPage 34© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • AnalysisPage 35© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 36© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • InfluencePage 37© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look!Page 38© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • AttributePage 39© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Page 40© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • ReviewPage 41© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Why Programs?  Everything in One Place  Tokens/Cloning  Define/Deploy Success  Track Marketing ImpactPage 42© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Part 4 Easiest StuffPage 43© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Don’t… …Build It Alone…Page 44 …Ever Again!© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Look! Program LibraryPage 45© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Marketo Program Exchange Subscription A Subscription B • Sandbox • Sandbox • Sandbox • Production • Marketo To • Customer • Free trial • Production • Agency • Customer • Customer • CustomerPage 46© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Marketo Program Library Marketing Best Practices Delivered through Pre-Built Verified ProgramsPage 47© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Best Knowledge Consultants Integrated and Ideas Community and Experts Solutions Practices MARKETO PLATFORM Lead Management Inbound Marketing Time-Series System of Workflow Extensible Record Engine Analytics Network Sales Insight Engine Closed-Loop Reporting Social Marketing Simplify. Share. Succeed.© 2012 Marketo, Inc. Marketo Proprietary and Confidential
    • Thank You! • Questions? Please ask them in the chat window. • Recording will be sent to participants next week • Join us on 11/14 for “Good to Great – A Marketing Virtual Event” • Register at www.marketo.comPage 49© 2012 Marketo, Inc. Marketo Proprietary and Confidential