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Marketing's Impact on Revenue - How to Measure, Optimize and Predict It

by on Dec 17, 2010

  • 4,548 views

Marketers are under constant pressure to measure and demonstrate ROI and prove the impact their marketing programs have on revenue. Based on firsthand experience, learn how Ken Moorhead and Isaac ...

Marketers are under constant pressure to measure and demonstrate ROI and prove the impact their marketing programs have on revenue. Based on firsthand experience, learn how Ken Moorhead and Isaac Pellerin from Compendium use revenue cycle analytics.

Visit www.marketo.com for more information.

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