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Lead Nurturing Reinvented: Introducing Marketo Customer Engagement

by on Jun 25, 2013

  • 4,360 views

Modern marketing has gotten complicated – marketers have to engage prospects and customers across many different channels, with much more content, at exactly the right moment. The newly released ...

Modern marketing has gotten complicated – marketers have to engage prospects and customers across many different channels, with much more content, at exactly the right moment. The newly released Marketo Customer Engagement engine makes things simple. Using SmartEngagement technology, the system automatically and intelligently delivers the right content to the right person, at the right time. Now, marketers can finally focus on developing engaging content, leaving behind the hassle of manually creating and maintaining complex workflows.

Join this eye-opening webinar and listen in as Michael Berger, Director of Product Marketing, and Cheryl Chavez, Director of Product Management, discuss the powerful new technology that truly reinvents the way marketers engage with their prospects and customers.

You will learn how Marketo Customer Engagement can help you:

-Engage and push prospects more efficiently through your sales funnel
-Limit the amount of email a prospect can receive
-Measure which content assets perform better at different points in the buying cycle
-Track where individuals are within a nurture program at any given time

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