Data Doesn't Lie: Knowing and Acting on the Truth About Your Customers with Magento and Demandbase

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To be a great marketer, you need data to understand who the customer is and what they want and need — and you can't always rely on your prospects to tell you the whole story.

See how Magento has combined visitor identification and marketing automation to drive revenue through knowing and acting on the truth about customers and prospects; and how Demandbase and Marketo has helped them achieve these results.

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