Achieving Predictable Revenue: Case Studies in Improving Sales Effectiveness

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This SlideShare presentation from Marketo demonstrates how marketing automation resources can improve sales effectiveness at every stage of the revenue cycle with integrated lead scoring practices. Marketing automation resources from Marketo can boost your company’s sales effectiveness by helping you sales team organize, prioritize and follow up with both short and long-term leads. Improving sales and marketing alignment with an integrated marketing dashboard ensures that no leads are left behind.

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