Join Mac McIntosh, Founding Partner, AcquireB2B and Jep Castelein, Founder, LeadSloth as they discuss the top seven strategies that increase sales by using marketing automation, lead nurturing and lead scoring. Download this webinar and learn how generate more revenue for your company.
1. Increase sales through lead nurturing – Use multi-touch, multi-offer lead nurturing campaigns
2. Use outbound marketing to follow up, nurture and qualify inbound leads
3. Use marketing automation-driven campaigns to generate more referrals
4. Use marketing automation to upsell, cross-sell, and resell existing customers
5. Increase sales productivity – Focus on qualified leads
6. Get more out of acquired lists – Offer useful content to build credibility
7. Reactivate old leads – Track how old your leads are
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