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Measurable Marketing - Does Your Marketing Get Results?
 

Measurable Marketing - Does Your Marketing Get Results?

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Does your marketing get results? How do you know if you can't measure it? A ten minute presentation highlighting easy ways to track your marketing activity. Find out what works and what doesn't!

Does your marketing get results? How do you know if you can't measure it? A ten minute presentation highlighting easy ways to track your marketing activity. Find out what works and what doesn't!

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    Measurable Marketing - Does Your Marketing Get Results? Measurable Marketing - Does Your Marketing Get Results? Presentation Transcript

    •  
      • "Half the money I spend on advertising is wasted; the trouble is I don't know which half.”
      • John Wanamaker
      • (1838 - 1922)
      • US department store merchant
    • If you can’t measure your marketing activity, how do you know if it’s working ?
    • Its never been easier to tell…
      • Online technology enables tracking and it’s usually free
      • There are also easy techniques to measure results off-line
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      • Use a unique reference number
      4. Send a printed mail-shot and track it
    •  
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      • Measurable results
      • Valuable market intelligence
      • Feedback
      7. Telemarketing
    •  
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    • 10. Editorial Offline you can track press cuttings, Online you can use Google Alerts You can also equate the column inches to equivalent advertising cost.
      • Marketing Picture provides online and offline marketing expertise to small and medium sized businesses
      • We like to measure what we do so that you know your marketing works
      Can we help you?
      • Marketing Management
      • Marketing Strategy
      • Internet Marketing
      • Email Marketing
      • Marketing Training
      • Tel: 01778 338184
      • Email: info@marketingpicture.co.uk
      There’s never been a better time to make sure that every penny you spend on marketing works for you.