Do it yourself link building strategies to increase your seo
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Do it yourself link building strategies to increase your seo

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Do it yourself link building strategies to increase your seo Do it yourself link building strategies to increase your seo Presentation Transcript

  • FREE Do It Yourself Link Building Strategies to Increase Your SEO Vicki Garcia, President 619.660.6037
  • The Answer!
  • Strategy1. Know Your Keywords Do a little research(http://www.googlekeywordtool.com/
  • Strategy2. Group Your Keywords into marketsectors &Categorize your keywordsinto Subjects (So, if you sold gardening supplies, for example)•Seeds•Plants•Garden furniture•Water features•Barbeques
  • Strategy3. Focus Your Link Building on EachMarket Sector (or niche)•Gas barbeques•Charcoal barbeques•Portable barbeques•Barbeque accessories
  • Management & Metrics 4. Determine Who Will Do the Work“Work flows to whoever is willing to take it.”
  • Management & Metrics5. Can You Make Rapid Changes toYour Website?• Do new blog posts need approval?• Can you allocate time regularly?
  • Management & Metrics6. Be Sure You Have a Tool toMeasure ResultsYou can trackwhere your trafficis originating
  • Management & MetricsWe Recommend www.VisiStat.com$29 per month if you sign up on line.$20 per month if I set it up for you.Email me at vicki@marketing-impressions.com orcall 619.660.6730
  • Management & Metrics
  • Management & Metrics
  • Prospect Hunting7. Find Relevant Blogs.Make comments,don’t mentionyourself at first
  • Prospect Hunting8. Monitor News SitesStay informed,comment, be supportiveand helpful, make friends
  • Prospect Hunting9. Build a Press List Journalists, on-line wire services (http://www.prweb.com/)
  • Prospect Hunting 10. Join Forums Register, use your signature, be helpful, earn trustOnline forums are an online destination used to meet, share ideas andask questions to people who have a shared interests, their very natureprovides for access to communities of people interested in somethingvery specific.
  • Prospect Hunting11. Look for Specialized Social Sites http://tinyurl.com/3j495be Here’s a list
  • Prospect Hunting12. Look for Specialist Groups onBig Social Sites
  • Prospect Hunting13. Look for Local Sites & SmallNews Sites Make Contact Search for a forum
  • Prospect Hunting14. Join Local Trade and NetworkingAssociations Get active in the real world.Your website should be listed ontheir directory. Contribute totheir content and have a link toyour website.
  • Prospect Hunting 15. Require Vendors and Suppliers to Link to Your WebsiteQuid Pro Quo = A Favor for a Favor
  • Prospect Hunting16. Submit Articles on Your Topic(Don’t forget the importance ofKeywords)www.ezinearticles.com
  • Prospect Hunting17. Find Directories Submit your site once it is established. Always get a review.
  • Prospect Hunting18. Search Your Target KeywordsFrequentlyRead all you canand follow thewebsites theyMention.
  • Creating ContentThe Internet Lives on Content Write it!
  • Creating Content19. Look for Great Content See what other people are posting for examples. Practice, practice, practice
  • Creating Content 20. “Repurpose” Other People’s Content Or, rewrite it yourself. Caution: Never use article spinners“Plagiarism remains tolerated by 21st century artists.” http://en.wikipedia.org/wiki/Plagerism
  • Creating Content21. Send Industry News toIndustry websites. Use Keywords, especially in the headlines Provide a regular supply, so you develop a following.
  • Creating Content22. Invite Comments Get ideas, reality checks, controversies started.
  • Creating Content23. Interview Experts24. Review Other Websites25. Conduct Surveys26. Present Case Studies27. Create Lists (10 best, etc.)
  • Creating Content29. Create Videos (post on YouTube)30. Create Slide Show (post onslideshare.net)31. Publish infographics – make complexsubject understandable (see sample)Always have a link back to your website
  • Creating Content32. Create RSS Feeds33. Publish & Distribute aNewsletter (post it everywhere)34. Submit to site-of-the-day sites
  • Creating Content35. Spend Some Money on GooglePay-Per-Click36. Pay for http://www.urlwire.com/
  • Get Real You Can’t Do All of This and Do it Well.A glass full is better than severalglasses nearly empty.
  • Visit Our New Website!www.marketing-impressions.com For more great info and tips!