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Digital Influence Index

From marketingfacts, 3 months ago

Fleishman-Hillard International Communications, in conjunction wit more

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Slide 1: The Digital Influence Index Study: Understanding The Role Of The Internet In the Lives of Consumers in the UK, Germany and France Research conducted in December 2007 and January 2008 by Fleishman-Hillard and Harris Interactive Questions about methodology and Questions about details of research findings: conducting additional online research: FH Research, Brian McRoberts, Harris Interactive, AFitzgerald@harrisinteractive.com brian.mcroberts@fleishman.com

Slide 2: Quick Background On The Study • Interviewing for the online survey took place between December 2007 and January 2008. • We interviewed 4,921 Internet users across three countries: UK = 1933 respondents France = 2013 respondents Germany = 975 respondents • Th