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2013 Holiday Search Shopping Behaviors Survey

by on Dec 12, 2013

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2013 Holiday Search Shopping Behaviors Survey conducted by SurveyMonkey Audience in association with MarketingLand.com and SearchEngineLand.com. ...

2013 Holiday Search Shopping Behaviors Survey conducted by SurveyMonkey Audience in association with MarketingLand.com and SearchEngineLand.com.

Over 400 US respondents share details about their holiday shopping behaviors online and offline / in-store this retail season. Study covers consumer preferences when it comes to desktop vs mobile search, smartphones vs tablet behaviors and consumer opinion on retargeted ads.

Review key findings, examine the raw data and read supporting analysis from the experts at MarketingLand.com and SearchEngineLand.com

Read the companion articles, summarizing the results of the survey below:

Brand Bias: 70% Of Consumers Look For Known Retailers When Doing Product Searches
http://searchengineland.com/brand-bias-70-of-consumers-look-for-known-retailers-when-doing-product-searches-179570

Survey: 3 Out 4 Consumers Now Notice Retargeted Ads
http://marketingland.com/3-out-4-consumers-notice-retargeted-ads-67813

Survey: Majority Use Smartphones In Stores, Not For E-Commerce
http://marketingland.com/survey-smartphones-heavily-used-in-stores-but-not-for-m-commerce-67741

Survey: Majority Use Mobile Search, Find It “Harder Than PC”
http://searchengineland.com/survey-majority-use-mobile-search-engines-but-find-it-harder-than-pc-179741

The Impact of Mobile on Holiday Shopping
https://www.surveymonkey.com/blog/en/blog/2013/12/12/holiday-mobile-shopping-habits/

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