TownLuxe: Local shopping that's social - Presentation Transcript
Local shopping that’s social
HOW IT WORKS
TownLuxe
HOW IT WORKS
Shoppers shop
1 local stores,
products, services
TownLuxe
HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
TownLuxe
HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
TownLuxe
The TownLuxe audience
3 (web, mobile, email) finds
styles, saves money
HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
TownLuxe
The TownLuxe audience Audience forms a
3 (web, mobile, email) finds
styles, saves money
4 new community on a
neighborhood level
HOW IT WORKS
Shoppers shop Shoppers share local
1 local stores,
products, services
2 successes on TownLuxe
with other local shoppers
Why? Score
points, win
TownLuxe prizes, get
Internet famous
(locally anyway)
The TownLuxe audience Audience forms a
3 (web, mobile, email) finds
styles, saves money
4 new community on a
neighborhood level
Shoes
Boots
Salon Fashion
Spa Accessories
Household Kids
Home decor Baby
Hyperlocal audiences create hyperlocal markets
Monetize that audience
Monetize that audience
Self-serve system makes it easy
for customers to buy text ads
Monetize that audience
Self-serve system makes it easy
for customers to buy text ads
Geotargeted to hyperlocal
neighborhoods (just like
content)
Monetize that audience
Self-serve system makes it easy
for customers to buy text ads
Geotargeted to hyperlocal
neighborhoods (just like
content)
Full functionality: tracking,
email notifications for renewal
Monetize that audience
Self-serve system makes it easy
for customers to buy text ads
Geotargeted to hyperlocal
neighborhoods (just like
content)
Full functionality: tracking,
email notifications for renewal
Scaleable model keeps cost of
sales low
6
Location-aware technology
6
Location-aware technology
Optimize your content / advertising for mobile devices
Mobile is next.
Are you ready?
TownLuxe
Local shopping
that’s social
s e r r a m e d i a . c o m
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