Covering community in new and cost-effective ways

Covering communities in the digital age Mark Briggs | The News Tribune Journalism 2.0 Journalism 2.0 1

Journalism 2.0 2

State of the state Journalism 2.0 2

State of the state ➡ Blog ➡ Build photo galleries ➡ Shoot photos ➡ Build audio slideshows ➡ Edit photos ➡ Lay out web pages ➡ Capture audio ➡ Post stories online ➡ Edit audio ➡ Edit web pages ➡ Shoot video ➡ Moderate web chat ➡ Edit video ➡ Send out breaking news alerts Journalism 2.0 2

State of the state ➡ Blog ➡ Build photo galleries ➡ Shoot photos ➡ Build audio slideshows ➡ Edit photos ➡ Lay out web pages ➡ Capture audio ➡ Post stories online ➡ Edit audio ➡ Edit web pages ➡ Shoot video ➡ Moderate web chat ➡ Edit video ➡ Send out breaking news alerts ➡ Send out SMS news alerts ➡ Manage reader-submitted stories ➡ Choose lede story for web site ➡ Edit reader-submitted blog posts ➡ Help develop Google map ➡ Help develop user interface for ➡ Acquire, clean up database database ➡ Solicit reader photos, help upload Journalism 2.0 2

Journalism 2.0 3

You are Here ✦ It’s a mobile, global world ✦ Think globally; report, produce and edit locally ✦ Harness emerging interactive/digital trends ✦ Journalism | community | news | information Journalism 2.0 3

Global Interconnectedness Journalism 2.0 4

Global Interconnectedness ✦ Information/Data Everywhere ✦ Automation of Data Feeds ✦ Multiple Display Points ✦ Multiple Audience/Brand Interaction Points Journalism 2.0 4

Global Communication Journalism 2.0 5

Global Communication ✦ Global Companies Journalism 2.0 5

Global Communication ✦ Global Companies ✦ Global Audiences Journalism 2.0 5

Global Communication ✦ Global Companies ✦ Global Audiences ✦ Global Impact Journalism 2.0 5

Global Communication ✦ Global Companies ✦ Global Audiences ✦ Global Impact ✦ Local Understanding Journalism 2.0 5

Participatory Media Journalism 2.0 6

Participatory Media ✦ Media is Everywhere Journalism 2.0 6

Participatory Media ✦ Media is Everywhere ✦ 1-10-100 Rule* * via Bradley Horowitz, Yahoo Journalism 2.0 6

Participatory Media 1 ✦ Media is Everywhere ✦ 1-10-100 Rule* ✦ 1 Creator * via Bradley Horowitz, Yahoo Journalism 2.0 6

Participatory Media 1 10 ✦ Media is Everywhere ✦ 1-10-100 Rule* ✦ 1 Creator ✦ 10 Synthesizers * via Bradley Horowitz, Yahoo Journalism 2.0 6

Participatory Media 1 10 ✦ Media is Everywhere ✦ 1-10-100 Rule* 100 ✦ 1 Creator ✦ 10 Synthesizers ✦ 100 Consumers * via Bradley Horowitz, Yahoo Journalism 2.0 6

Participatory Media ✦ Media is Everywhere ✦ 1-10-100 Rule* ✦ 1 Creator ✦ 10 Synthesizers ✦ 100 Consumers * via Bradley Horowitz, Yahoo Journalism 2.0 6

Participatory Media ✦ Media is Everywhere ✦ 1-10-100 Rule* ✦ 1 Creator ✦ 10 Synthesizers ✦ 100 Consumers ✦ Fluid changes in media participation from Creator to Synthesizer to Consumer * via Bradley Horowitz, Yahoo Journalism 2.0 6

Core resources Journalism 2.0 7

Core resources If the Internet teaches us anything, it is that great value comes from leaving core resources in a commons, where they're free for people to build upon as they see ﬁt. - Lawrence Lessig Journalism 2.0 7

Eye on the Future 8

Social Capital ✦ “The advantage created by a person’s location in a structure of relationships” Eye on the Future 8

Social Capital ✦ “The advantage created by a person’s location in a structure of relationships” ✦ Becoming the “trusted center” and/or becoming allied to the “trusted center” through digital communication Eye on the Future 8

Social Capital ✦ “The advantage created by a person’s location in a structure of relationships” ✦ Becoming the “trusted center” and/or becoming allied to the “trusted center” through digital communication ✦ Leveraging networks to build the brand Eye on the Future 8

Social Capital ✦ “The advantage created by a person’s location in a structure of relationships” ✦ Becoming the “trusted center” and/or becoming allied to the “trusted center” through digital communication ✦ Leveraging networks to build the brand ✦ Trust guides - the importance of transparency Eye on the Future 8

Editor Journalism 2.0 9

Editor Navigator Journalism 2.0 9

Editor Navigator Reach beyond any single medium Journalism 2.0 9

Editor Navigator Reach beyond any single medium Go beyond standard fare of staff, wire reports Journalism 2.0 9

Editor Navigator Reach beyond any single medium Go beyond standard fare of staff, wire reports Facilitate an interactive information exchange Journalism 2.0 9

Supply and Demand Journalism 2.0 10

Supply and Demand News articles don’t cut it online. Newsrooms alone can’t produce enough information for the audience. - Rob Barrett, LATimes.com Journalism 2.0 10

Blogging Journalism 2.0 11

Blogging Reverse publish blog posts in print (with comments) Journalism 2.0 11

Blogging Reverse publish blog posts in print (with comments) Include photos, screenshots or other art Journalism 2.0 11

Blogging Reverse publish blog posts in print (with comments) Include photos, screenshots or other art Goal should be to create community Journalism 2.0 11

Blogging Reverse publish blog posts in print (with comments) Include photos, screenshots or other art Goal should be to create community You have to give to get Journalism 2.0 11

Journalism 2.0 12

Beatblogging Journalism 2.0 12

Journalism 2.0 13

User generated content Journalism 2.0 13

New models Journalism 2.0 14

Open source New models Journalism 2.0 14

Open source New models Crowd-powered Journalism 2.0 14

New models Journalism 2.0 15

Link journalism New models Journalism 2.0 15

Link journalism New models Mash-ups Journalism 2.0 15

Group exercise: If technology were no obstacle, how would you give readers thorough coverage of a speciﬁc local topic using digital tools. How would you use social networking, aggregation, and other techniques to cover the news, build user-generated content and develop communities of interest? 16

Group exercise: If technology were no obstacle, how would you give readers thorough coverage of a speciﬁc local topic using digital tools. How would you use social networking, aggregation, and other techniques to cover the news, build user-generated content and develop communities of interest? 1. What is your topic area? (local education, local government, prep sports, regional travel, economic development, social services) 2. What would success look like? 3. What obstacles would you have to overcome? 4. How would you overcome those obstacles? 5. What are the associated risks? 6. Will the return on investment outweigh the risks? Why or why not? 16

The hunter-gatherer model of journalism is no longer sufﬁcient. Citizens can do their own hunting and gathering on the Internet. What they need is somebody to add value to that information by processing it – digesting it, organizing it, making it usable. - Phil Meyer www.journalism20.com/blog mark@journalism20.com 17

Covering community in new and cost-effective ways

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