Ten Qualities of Social Media Superstars - Presented by Mari Smith

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  • Mari Smith's Facebook Marketing Success at Gulltaggen 2011
  • Ten Qualities of Social Media Superstars - Presented by Mari Smith

    1.  
    2. <ul><li>#10smQ </li></ul><ul><li>www.tweetchat.com </li></ul>Hashtag – tweet, tweet!
    3. <ul><li>Replay video + MP3 audio + slides </li></ul><ul><li>Be sure to register at: </li></ul><ul><ul><li>www.marismith.com/smwebinar </li></ul></ul>Replay access
    4. <ul><li>Bubbly Scottish-Canadian! </li></ul><ul><li>Relationship + Internet = Social Media! </li></ul><ul><li>“ The Pied Piper of Facebook” </li></ul>
    5. <ul><li>… is maturing as an “industry.” </li></ul><ul><li>GROWING demand for educated and experienced professionals. </li></ul>Social Media…
    6. Ten Qualities
    7. Quality #1 <ul><li>Humility. </li></ul><ul><li>Do the “ego check” (“gut check”). </li></ul>
    8. <ul><li>@equalman </li></ul><ul><li>@scottmonty </li></ul><ul><li>@shashib </li></ul><ul><li>… and who would you add? </li></ul>Be humble, like…
    9. <ul><li>PASSION! </li></ul>Quality #2
    10. <ul><li>@garyvee </li></ul><ul><li>… and who would you add? </li></ul>Fire up your passion, like…
    11. <ul><li>An INCLUSIVE attitude. </li></ul><ul><li>Non-competitive. </li></ul><ul><li>Recommend and endorse peers. </li></ul><ul><ul><li>RT, comment on blogs, etc. </li></ul></ul><ul><li>Treat others as equals. </li></ul>Quality #3
    12. <ul><li>@jaybaer </li></ul><ul><li>@briansolis </li></ul><ul><li>@jowyang </li></ul><ul><li>… and who would you add? </li></ul>Be inclusive, like…
    13. <ul><li>ENGAGING. </li></ul><ul><li>Responsive to their community. </li></ul><ul><li>Care deeply about others and it really shows. </li></ul>Quality #4
    14. <ul><li>@guykawasaki </li></ul><ul><li>@ekaterina </li></ul><ul><li>@pammktgnut </li></ul><ul><li>… and who would you add? </li></ul>Be very engaging, like…
    15. <ul><li>Deep NICHE knowledge . </li></ul><ul><li>PLUS, a breadth of industry knowledge. </li></ul><ul><li>Willingly share their knowledge and answer questions. </li></ul>Quality #5
    16. <ul><li>@linkedinexpert </li></ul><ul><li>@kanter </li></ul><ul><li>@prsarahevans </li></ul><ul><li>@stevegarfield </li></ul><ul><li>@johnhaydon </li></ul><ul><li>… and who would you add? </li></ul>Own a niche, like…
    17. <ul><li>A prolific CONTENT producer. </li></ul><ul><li>And a prolific content curator. </li></ul><ul><li>“ OPC” = other people’s content. </li></ul>Quality #6
    18. <ul><li>@marketingprofs </li></ul><ul><li>@kikolani </li></ul><ul><li>@simplyzesty </li></ul><ul><li>@krishnade </li></ul><ul><li>… and who would you add? (@mashable of course!) </li></ul>Produce content, like…
    19. <ul><li>Always adding VALUE. </li></ul><ul><li>Useful content. </li></ul><ul><li>PLUS, they are discerning in what they say. </li></ul><ul><li>Encourage others. </li></ul><ul><li>Great listeners. </li></ul>Quality #7
    20. <ul><li>@markwschaefer </li></ul><ul><li>@brandyou </li></ul><ul><li>@nancymyrland </li></ul><ul><li>@lorirtaylor </li></ul><ul><li>… and who would you add? </li></ul>Add value, like…
    21. <ul><li>100% CONSISTENT. </li></ul><ul><li>Regular content. </li></ul><ul><li>Daily engagement. </li></ul><ul><li>Branding across all platforms. </li></ul><ul><li>Reliable. </li></ul>Quality #8
    22. <ul><li>@guykawasaki </li></ul><ul><li>@dannybrown </li></ul><ul><li>@marketingprofs </li></ul><ul><li>… and who would you add? </li></ul>Be consistent, like…
    23. <ul><li>A true LEADER. </li></ul><ul><li>Proactively build community. </li></ul>Quality #9
    24. <ul><li>@pistachio (@oneforty) </li></ul><ul><li>@charleneli (@altimetergroup) </li></ul><ul><li>@lizstrauss (@sobcon) </li></ul><ul><li>@mike_stelzner (@smexaminer) </li></ul><ul><li>@emom (mommy bloggers) </li></ul><ul><li>… and who would you add? </li></ul>Lead, like…
    25. <ul><li>A PROVEN track record. </li></ul><ul><li>They didn’t just hang a shingle and call themselves an expert. </li></ul><ul><li>They have “earned the right” to be a Superstar! </li></ul>Quality #10
    26. <ul><li>@briansolis </li></ul><ul><li>@chrisbrogan </li></ul><ul><li>@jasonfalls </li></ul><ul><li>… and everyone mentioned previously! </li></ul><ul><li>… and who would you add? </li></ul>Have a track record, like…
    27.  
    28.  
    29. <ul><li>Social Media Professionals Training Program </li></ul><ul><li>www.mentorwithmari.com </li></ul><ul><li>Use discount codes: mwmsave or vipsave </li></ul>Register today:
    30. What you can expect:
    31. Write on Mari’s Facebook wall: www.facebook.com/marismith Tweet Mari: @ marismith Subscribe to Mari’s blog: www.marismith.com

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