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Social Media
      Marketing Success
                                      with

                                   Mari Smith
                    Social Media Consultant, Speaker & Trainer




©2009 Mari Smith - MariSmith.com                                 1
A Wee Bit About Mari

       Bubbly Scottish-Canadian!
       Two tracks Relationship + Internet
       … Social Media!



         “The Pied Piper of Facebook”
         Overnight success… 10 years in the making!
    ©2009 Mari Smith - MariSmith.com                          2
©2008 Mari Smith - MariSmith.com   3
Facebook
     Stats & Facts:
     225+ million active
      members.
     500 million by 2011…
      or sooner.
     4th most trafficked
      website in the world.
     Largest photo-sharing
      platform. ~40M/day.

©2009 Mari Smith - MariSmith.com   4
Facebook
    Stats & Facts:
     >70% of Facebook
      users = outside the US.
     Fastest growing
      demographic = age 30+.
     More degrees, more
      mature, more money!
     Rigorous Terms of Use.

©2009 Mari Smith - MariSmith.com   5
Twitter
      Stats & Facts:
      Fastest growing social
       network.
       1,382% in one year.
      19+ million members.
      Could reach 100M in
       2009 if growth holds.
      Largest age group =
       35-49.

    ©2009 Mari Smith - MariSmith.com   6
Twitter Shoutouts!




  ©2009 Mari Smith - MariSmith.com   7
Facebook & Twitter:

     Relationship
    Management
   & Visibility Tools



©2009 Mari Smith - MariSmith.com   8
Why Social Media?
    Your target market lives there.
        They are excited about it. They LOVE it!
    People share an abundance of personal information
        Demographics, preferences.
        Spot trends before they happen.
        Find problems and create a solution.
        Be first to market.
    Captive audience.
        Average session time on Facebook: 20 minutes!
    Leverage your time and resources.
    Reach a wider, international audience.
    It’s free!
    Make more money!

     ©2009 Mari Smith - MariSmith.com                    9
Why Social Media?


   Meets the human need
    to be heard, validated,
    acknowledged.
       People want to know
        they matter, they make
        a difference.




        ©2009 Mari Smith - MariSmith.com   10
Social Media… precession




©2009 Mari Smith - MariSmith.com   11
Facebook’s Mission


  Mark Zuckerberg
   “To help the world
   connect & communicate
   more effectively.”




  ©2009 Mari Smith - MariSmith.com   12
Success Stories




   ©2009 Mari Smith - MariSmith.com   13
Your Social Media Vision




   ©2009 Mari Smith - MariSmith.com   14
#1 reason people fail with Social Media




         Lack of a viable (proven) strategy
  ©2009 Mari Smith - MariSmith.com            15
Monetizing Social Media




  ©2009 Mari Smith - MariSmith.com   16
Monetizing Social Media
            Mari’s Four-Part Formula
             Quality NETWORK
                      +
              Quality CONTENT
                      +
                CONSISTENCY
                      +
 Genuine, AUTHENTIC, PASSIONATE CARING
                      =
         Profitable RELATIONSHIPS

  ©2009 Mari Smith - MariSmith.com       17
Success Stories
 Coach Eva: “As a result of
 taking Mari’s training, I
 generated $19,000 directly
 from my Facebook group. I
 now earn in ONE WEEK what I
 earned in one month.”


                  $19,000 in
                  one week!
  ©2009 Mari Smith - MariSmith.com   18
Success Stories

 Casey Truffo: “Mari! Within 5
 hours of the coaching session I
 had with you, we received a
 request for services from
 someone who found us on
 Twitter (using the techniques
 you shared with us!) Thank you
 so much!”

     New client within 5 hours!
  ©2009 Mari Smith - MariSmith.com   19
Success Stories




                 $40,000 in
                 one week!
  ©2009 Mari Smith - MariSmith.com   20
Success Stories




                  $12,000 sale!
   ©2009 Mari Smith - MariSmith.com   21
Success Stories




  ©2009 Mari Smith - MariSmith.com   22
Common Challenges

     I don’t have TIME!
     Twitter seems like a full time JOB!
     I don’t want to have to LEARN it all.
     Isn’t Facebook just for KIDS?!
     I want to protect my PRIVACY.
     I want to protect my CONTENT.
     I don’t know where to START!
     I don’t know what I should DELEGATE.
     Do Facebook Social Ads really work?
     I don’t know the social media BEST PRACTICES.
     I’m not sure how I’d measure any real RESULTS.
     Can you really make MONEY using social media?



  ©2009 Mari Smith - MariSmith.com                     23
Mari’s Social Marketing Method

                                Package #1




                               1,497         757


 ©2009 Mari Smith - MariSmith.com                  24
Mari’s Social Marketing Method
           Package #1 is for you if…
 You want to master proven techniques for increasing
  your profits through social media.
 You enjoy self-study with ongoing paced support.
 You want to hand over a quality
  Facebook/Twitter/social media system to your
  assistant.


       Package #1 is not for you if…
 You have no interest in learning all the ways Facebook,
  Twitter and other social media sites can skyrocket your
  income.
 You’d rather struggle along by yourself.
 ©2009 Mari Smith - MariSmith.com                           25
Mari’s Fast Track to Social
       Marketing MASTERY
                              Package #2
  


                             4,997         2,527
©2009 Mari Smith - MariSmith.com                   26
Mari’s Fast Track to Social
       Marketing MASTERY
          Package #2 is for you if…
      You’re ready to get BIG, go viral!
      You want results FAST!
      You’re an experiential learner.
      BONUS!!! Bring your assistant at no extra charge!.


      Package #2 is not for you if…
  You’re just starting your business and have none of the basic
   pieces in place like a website, email system, product/service.
  You don’t understand the Law of GOYA. 
©2009 Mari Smith - MariSmith.com                                    27
***BONUS***
Mari’s Quick Start Social Media

                                      Complete immersion training in Twitter, Facebook,
                                       Social Media Strategy and bonus Q&A. 8-hours of
                                       streaming video tutorials+ DVD product shipped
                                       to you.
                                      How to know what to delegate for best results
                                       and maximum authenticity.
                                      Daily process for both you and your assistant
                                      Plus much, much more!



                                            $497 retail
                                        yours for FREE today!
©2009 Mari Smith - MariSmith.com                                                           28
♥ I believe in YOU! ♥




©2009 Mari Smith - MariSmith.com            29

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Social Media Success Slides Mari Smith

  • 1. Social Media Marketing Success with Mari Smith Social Media Consultant, Speaker & Trainer ©2009 Mari Smith - MariSmith.com 1
  • 2. A Wee Bit About Mari  Bubbly Scottish-Canadian!  Two tracks Relationship + Internet  … Social Media!  “The Pied Piper of Facebook”  Overnight success… 10 years in the making! ©2009 Mari Smith - MariSmith.com 2
  • 3. ©2008 Mari Smith - MariSmith.com 3
  • 4. Facebook Stats & Facts:  225+ million active members.  500 million by 2011… or sooner.  4th most trafficked website in the world.  Largest photo-sharing platform. ~40M/day. ©2009 Mari Smith - MariSmith.com 4
  • 5. Facebook Stats & Facts:  >70% of Facebook users = outside the US.  Fastest growing demographic = age 30+.  More degrees, more mature, more money!  Rigorous Terms of Use. ©2009 Mari Smith - MariSmith.com 5
  • 6. Twitter Stats & Facts:  Fastest growing social network.   1,382% in one year.  19+ million members.  Could reach 100M in 2009 if growth holds.  Largest age group = 35-49. ©2009 Mari Smith - MariSmith.com 6
  • 7. Twitter Shoutouts! ©2009 Mari Smith - MariSmith.com 7
  • 8. Facebook & Twitter: Relationship Management & Visibility Tools ©2009 Mari Smith - MariSmith.com 8
  • 9. Why Social Media?  Your target market lives there.  They are excited about it. They LOVE it!  People share an abundance of personal information  Demographics, preferences.  Spot trends before they happen.  Find problems and create a solution.  Be first to market.  Captive audience.  Average session time on Facebook: 20 minutes!  Leverage your time and resources.  Reach a wider, international audience.  It’s free!  Make more money! ©2009 Mari Smith - MariSmith.com 9
  • 10. Why Social Media?  Meets the human need to be heard, validated, acknowledged.  People want to know they matter, they make a difference. ©2009 Mari Smith - MariSmith.com 10
  • 11. Social Media… precession ©2009 Mari Smith - MariSmith.com 11
  • 12. Facebook’s Mission Mark Zuckerberg “To help the world connect & communicate more effectively.” ©2009 Mari Smith - MariSmith.com 12
  • 13. Success Stories ©2009 Mari Smith - MariSmith.com 13
  • 14. Your Social Media Vision ©2009 Mari Smith - MariSmith.com 14
  • 15. #1 reason people fail with Social Media Lack of a viable (proven) strategy ©2009 Mari Smith - MariSmith.com 15
  • 16. Monetizing Social Media ©2009 Mari Smith - MariSmith.com 16
  • 17. Monetizing Social Media Mari’s Four-Part Formula Quality NETWORK + Quality CONTENT + CONSISTENCY + Genuine, AUTHENTIC, PASSIONATE CARING = Profitable RELATIONSHIPS ©2009 Mari Smith - MariSmith.com 17
  • 18. Success Stories Coach Eva: “As a result of taking Mari’s training, I generated $19,000 directly from my Facebook group. I now earn in ONE WEEK what I earned in one month.” $19,000 in one week! ©2009 Mari Smith - MariSmith.com 18
  • 19. Success Stories Casey Truffo: “Mari! Within 5 hours of the coaching session I had with you, we received a request for services from someone who found us on Twitter (using the techniques you shared with us!) Thank you so much!” New client within 5 hours! ©2009 Mari Smith - MariSmith.com 19
  • 20. Success Stories $40,000 in one week! ©2009 Mari Smith - MariSmith.com 20
  • 21. Success Stories $12,000 sale! ©2009 Mari Smith - MariSmith.com 21
  • 22. Success Stories ©2009 Mari Smith - MariSmith.com 22
  • 23. Common Challenges  I don’t have TIME!  Twitter seems like a full time JOB!  I don’t want to have to LEARN it all.  Isn’t Facebook just for KIDS?!  I want to protect my PRIVACY.  I want to protect my CONTENT.  I don’t know where to START!  I don’t know what I should DELEGATE.  Do Facebook Social Ads really work?  I don’t know the social media BEST PRACTICES.  I’m not sure how I’d measure any real RESULTS.  Can you really make MONEY using social media? ©2009 Mari Smith - MariSmith.com 23
  • 24. Mari’s Social Marketing Method Package #1 1,497 757 ©2009 Mari Smith - MariSmith.com 24
  • 25. Mari’s Social Marketing Method Package #1 is for you if…  You want to master proven techniques for increasing your profits through social media.  You enjoy self-study with ongoing paced support.  You want to hand over a quality Facebook/Twitter/social media system to your assistant. Package #1 is not for you if…  You have no interest in learning all the ways Facebook, Twitter and other social media sites can skyrocket your income.  You’d rather struggle along by yourself. ©2009 Mari Smith - MariSmith.com 25
  • 26. Mari’s Fast Track to Social Marketing MASTERY Package #2  4,997 2,527 ©2009 Mari Smith - MariSmith.com 26
  • 27. Mari’s Fast Track to Social Marketing MASTERY Package #2 is for you if…  You’re ready to get BIG, go viral!  You want results FAST!  You’re an experiential learner.  BONUS!!! Bring your assistant at no extra charge!. Package #2 is not for you if…  You’re just starting your business and have none of the basic pieces in place like a website, email system, product/service.  You don’t understand the Law of GOYA.  ©2009 Mari Smith - MariSmith.com 27
  • 28. ***BONUS*** Mari’s Quick Start Social Media  Complete immersion training in Twitter, Facebook, Social Media Strategy and bonus Q&A. 8-hours of streaming video tutorials+ DVD product shipped to you.  How to know what to delegate for best results and maximum authenticity.  Daily process for both you and your assistant  Plus much, much more! $497 retail yours for FREE today! ©2009 Mari Smith - MariSmith.com 28
  • 29. ♥ I believe in YOU! ♥ ©2009 Mari Smith - MariSmith.com 29