atl members social media a special guide Free  Webinar  with Mari Smith Social Media Speaker & Author MARI SMITH Author, S...
four part  formula <ul><ul><ul><li>1. Quality  Community </li></ul></ul></ul><ul><ul><ul><li>2. Quality  Content </li></ul...
Prospect Fan Client the  process Culture
<ul><li>Must be crystal clear: </li></ul><ul><li>What does your company do? </li></ul><ul><li>To whom do you cater? (your ...
what about  privacy? |  personal  |  professional  | |  private  |
 
photo  privacy
subscribe  on/off?
friend  vs. subscriber vs. fan ?
profile vs.  page?
audience  selector
subscribe pros and cons?
privacy  settings
privacy  settings
app  privacy
timeline  (profile)
cover:  branding
lists smart vs. friend
smart  lists
ticker:  activity stories
news feed   top stories & recent stories
page  engagement
5,000  characters
contextual  ads
place  pages
timeline  for pages? source: mashable.com
got  questions? Connect with Mari on these sites: Facebook:  www.facebook.com/marismith Twitter: @ marismith Google+:  www...
Oct 25. 2011
.com/book
thank you...
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Social Media for SoCalATL Members - by Mari Smith

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Private webinar for SoCalATL members

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  • Build network == proactively grow TWITTER!! Hashtags (#smss)
  • Authority – root word = AUTHOR Become a masterful CONTENT CURATOR
  • Social Media for SoCalATL Members - by Mari Smith

    1. 1. atl members social media a special guide Free Webinar with Mari Smith Social Media Speaker & Author MARI SMITH Author, Social Media Expert
    2. 2. four part formula <ul><ul><ul><li>1. Quality Community </li></ul></ul></ul><ul><ul><ul><li>2. Quality Content </li></ul></ul></ul><ul><ul><ul><li>3. Consistency </li></ul></ul></ul><ul><ul><ul><li>4. Genuine, Passionate Caring </li></ul></ul></ul>
    3. 3. Prospect Fan Client the process Culture
    4. 4. <ul><li>Must be crystal clear: </li></ul><ul><li>What does your company do? </li></ul><ul><li>To whom do you cater? (your target market) </li></ul><ul><li>What exactly do you offer? </li></ul><ul><li>What is your call to action? (CTA) </li></ul><ul><li>What are your objectives? </li></ul><ul><li>What is your offer? </li></ul><ul><li>WHO do you want to attract and WHY? </li></ul>clarity of purpose
    5. 5. what about privacy? | personal | professional | | private |
    6. 7. photo privacy
    7. 8. subscribe on/off?
    8. 9. friend vs. subscriber vs. fan ?
    9. 10. profile vs. page?
    10. 11. audience selector
    11. 12. subscribe pros and cons?
    12. 13. privacy settings
    13. 14. privacy settings
    14. 15. app privacy
    15. 16. timeline (profile)
    16. 17. cover: branding
    17. 18. lists smart vs. friend
    18. 19. smart lists
    19. 20. ticker: activity stories
    20. 21. news feed top stories & recent stories
    21. 22. page engagement
    22. 23. 5,000 characters
    23. 24. contextual ads
    24. 25. place pages
    25. 26. timeline for pages? source: mashable.com
    26. 27. got questions? Connect with Mari on these sites: Facebook: www.facebook.com/marismith Twitter: @ marismith Google+: www.marismith.com/g+ Mari’s blog: www.marismith.com ©2011 Social Media Examiner & Presenter • Do NOT distribute
    27. 28. Oct 25. 2011
    28. 29. .com/book
    29. 30. thank you...

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