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HOW TO CREATE
PROFESSIONAL
VIDEO CONTENT…in minutes… for FREE!
WHY VIDEO?
❆ 79% of all global consumer internet traffic will come
from video by 2018. Source: Cisco
❆ Social Video generates 1200% more shares than
text and image combined. Source: Brightcove
❆ Including a video on a landing page can increase
conversion by 80%. Source: Adobe
❆ In the last month alone, over 3 million small
businesses have posted a video on Facebook. Source:
Sheryl Sandberg, COO of Facebook.
PREP
❆ What is the PURPOSE of your video?
❆ Will there be a CALL TO ACTION?
❆ WHERE do you plan to share your video?
❆ What CONTENT will you include?
❅ Prepare your PHOTOS & VIDEO clips
CREATE: Adobe Spark
❆ Pick a TEMPLATE (or start from scratch)
❆ Add your ‘SLIDES’
❆ Choose a LAYOUT for each slide
❅ Add Photos &/or Videos
❅ Add text
❆ Add NARRATION (optional)
❆ Change MUSIC
❆ Change THEME?
SHARE
❆ Download your video FILE
❆ Upload to FACEBOOK, YOUTUBE, TWITTER…
❆ Promote, BOOST
❆ Share!
❆ EMBED
ADOBE SPARK
❆ Go to bit.ly/marispark
❆ SPECIAL GUESTS!
❆ Q&A

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How To Create Professional Video Content In Minutes...for Free!

  • 1. HOW TO CREATE PROFESSIONAL VIDEO CONTENT…in minutes… for FREE!
  • 2. WHY VIDEO? ❆ 79% of all global consumer internet traffic will come from video by 2018. Source: Cisco ❆ Social Video generates 1200% more shares than text and image combined. Source: Brightcove ❆ Including a video on a landing page can increase conversion by 80%. Source: Adobe ❆ In the last month alone, over 3 million small businesses have posted a video on Facebook. Source: Sheryl Sandberg, COO of Facebook.
  • 3. PREP ❆ What is the PURPOSE of your video? ❆ Will there be a CALL TO ACTION? ❆ WHERE do you plan to share your video? ❆ What CONTENT will you include? ❅ Prepare your PHOTOS & VIDEO clips
  • 4. CREATE: Adobe Spark ❆ Pick a TEMPLATE (or start from scratch) ❆ Add your ‘SLIDES’ ❆ Choose a LAYOUT for each slide ❅ Add Photos &/or Videos ❅ Add text ❆ Add NARRATION (optional) ❆ Change MUSIC ❆ Change THEME?
  • 5. SHARE ❆ Download your video FILE ❆ Upload to FACEBOOK, YOUTUBE, TWITTER… ❆ Promote, BOOST ❆ Share! ❆ EMBED
  • 6. ADOBE SPARK ❆ Go to bit.ly/marispark ❆ SPECIAL GUESTS! ❆ Q&A