This presentation outlines a simple strategy to start networking and building your personal brand online, by harnessing the power of the Internet and social networks.

1. HOW TO USE THE WEB FOR PROFESSIONAL NETWORKING AND PERSONAL BRANDING Mario Sanchez Carrion mariosc.com [email_address]

2. Competition is fierce… http://www.flickr.com/photos/hiddenloop/2043141229

3. How will you stand out?

4. At your friendly headhunter’s office… YOU ARE HERE http://flickr.com/photos/himmelskratzer/1790759284/

7. Pay attention to your summary: it’s the most important part

8. Find professional groups to join. Display them in your profile

9. Find people you know Research jobs Ask and answer questions: show your expertise

10. Use LinkedIn Applications Add your presentations and blog posts to your profile

12. Register Your Name Domain

14. Create a Simple Website

16. or, Create a Nombray Page It consolidates your social network profiles in one place

18. 1. Sign up using your name as handle if available 2. Create a branded background 3. Add your picture Then… Become familiar with Twitter

19. 8. Follow them 9. Go back to your page, and… 4. Go to Twitter Search 5. Search for your topic 6. Find interesting people 7. Go to their Twitter page

21. Other powerful online tools… : share presentations : share videos : share pictures : share web pages : share your opinion

22. Share presentations Tag them and embed them on your blog or website

24. Showcase your portfolio Share photos of your presentations Place a Flickr badge on your site or blog Use flickr’s Creative Commons search for pictures you can use With Flickr you can… http://www.flickr.com/photos/chrispino/3296900548 http://www.flickr.com/photos/jayzinternet786/2718233668/ http://www.flickr.com/groups/circle/

25. Review books at Amazon Write a review when you read a book in your field

26. Google your name

29. THANK YOU! mariosc.com mariosc.com/blog mariosc.com/linkedin mariosc.com/twitter [email_address] Meet me online: