Exercise and weight loss online community network

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  • Traineo is still my favorite overall weight management application. It looks the best and has the best overall feature set. Last month they rolled out a new platform which includes: better graphing, speed increases when accessing the application, design enhancements and improved navigation. I really like the Traineo motivators program – you select 4 people to help encourage you to keep going.
  • Traineo is still my favorite overall weight management application. It looks the best and has the best overall feature set. Last month they rolled out a new platform which includes: better graphing, speed increases when accessing the application, design enhancements and improved navigation. I really like the Traineo motivators program – you select 4 people to help encourage you to keep going.
  • Traineo is still my favorite overall weight management application. It looks the best and has the best overall feature set. Last month they rolled out a new platform which includes: better graphing, speed increases when accessing the application, design enhancements and improved navigation. I really like the Traineo motivators program – you select 4 people to help encourage you to keep going.
  • Traineo is still my favorite overall weight management application. It looks the best and has the best overall feature set. Last month they rolled out a new platform which includes: better graphing, speed increases when accessing the application, design enhancements and improved navigation. I really like the Traineo motivators program – you select 4 people to help encourage you to keep going.
  • Traineo is still my favorite overall weight management application. It looks the best and has the best overall feature set. Last month they rolled out a new platform which includes: better graphing, speed increases when accessing the application, design enhancements and improved navigation. I really like the Traineo motivators program – you select 4 people to help encourage you to keep going.
  • SparkPeople is the most Web 1.0 of the list of reviewed apps but is also the most popular. They claim over 5 Billion calories burned and over 6 million pounds lost by their members to-date. The site is a bit much for me, but in my travels I’ve heard from many people who use SparkPeople daily. They have a sister site called SparkRecipes which focuses on healthy recipes.
  • SparkPeople is the most Web 1.0 of the list of reviewed apps but is also the most popular. They claim over 5 Billion calories burned and over 6 million pounds lost by their members to-date. The site is a bit much for me, but in my travels I’ve heard from many people who use SparkPeople daily. They have a sister site called SparkRecipes which focuses on healthy recipes.
  • SparkPeople is the most Web 1.0 of the list of reviewed apps but is also the most popular. They claim over 5 Billion calories burned and over 6 million pounds lost by their members to-date. The site is a bit much for me, but in my travels I’ve heard from many people who use SparkPeople daily. They have a sister site called SparkRecipes which focuses on healthy recipes.











  • Exercise and weight loss online community network

    1. 1. Exercise and Weight Loss System Marion Barry Dissertation Presentation
    2. 2. Reasons for developing this Most individuals discontinue exercise within six months of starting their initial program (Dishman, 1982, 1994) Although people find it difficult to encorporate exercise into their daily lives (Dishman, 2001), women have a considerable lower level of exercise partisipation (U.S. Department of Health and Human Services, 1996) Weight loss goals generallly are focused on conforming to social pressures(Segar et al., 2007) and not promoting self- worth and may result in decrease motivational states (Deci & Ryan, 1985; Fredrickson & Roberts, 1997). Medical Industry has told us the “we must” and “we should” and this has resulted in rebellion. Rebranding health is needed to create amazing experiences
    3. 3. Target Audience
    4. 4. Initial Idea Was conceived from a personal experience Product that would be worn on wrist of person Main aim was to aid in short term weight loss goal of the individual e.g. for an upcoming event Features of product Record how many steps you taken throughout the day Measure heart rate to ascertain the level of exercise Measure sleeping patterns All these features combined would calculate
    5. 5. Why I changed my idea? Different skillset needed Complex Industry Very similar product exists in the market, developed by fitbit
    6. 6. New Project Idea: Web based motivational wight loss network So what inspired my new
    7. 7. “Anything that promotes intimacy is healing” Bringing people together allows for healing and this can be done through technology. The need for connection and community is an unmet need
    8. 8. Future health benefits for thoes starting to change their lifestyle can seam so far away and unattainable. External Motivator is needed to lead us on the right direction and reaffirm us that what we are doing right.
    9. 9. Framingham Heart Study Nicholas A. Christakis, M.D., Ph.D., M.P.H., and James H. Fowler tried to understand the reason for the obesity epidemic and try to assertain if it was contagious or not Examined as study by Framingham and examined the results from 12,000 obtained over 30 years about who you are, where you work, what you do, who are your friends. Results Social networks play a powerful role in determining an individuals change of gaining or loosing weight Risk of become obese was highest if a close friend(s) was obese. It may be more socially acceptable if people close to him or her gain weight
    10. 10. Framingham Heart Study !
    11. 11. Current Solutions
    12. 12. Traineo.com
    13. 13. Traineo.com
    14. 14. Traineo.com
    15. 15. Traineo.com
    16. 16. Traineo.com
    17. 17. Sparkpeople.com
    18. 18. Sparkpeople.com
    19. 19. Sparkpeople.com
    20. 20. Issue with current solution?
    21. 21. Issue with current solution? No Local Community
    22. 22. Changes to current system “We have misbranded health benefits such as exercise. The health and weight loss benefits doesnt create desire in people to exercise daily. It become like a chore” (To keep moving, Look behond the physical”, by Jane Broody, New York Times, March 8, 2010) “commitment and planning will mediate the relation between participants’ goals and their participation” (Segar et al., 2008). “social support is one of the most consistent correlates of physical activity among women” (Eyler et al., 2002) “Physical Activity Participation was lowest among individuals with Weight Loss and Health Benefits goals and highest among individuals with Sense of Wellbeing and Stress Reduction goals. “(Segar et al., 2008)
    23. 23. Changes to current system Extrinsic goals(e.g. looking good) : Benefits seen over time Intrinsic goals (e.g. wellbeing) : Benefits seen immediately Physical activity goals that are associated with greater commitment and planning should be more likely to help women sustain their participation. Among midlife women who participated in a weight reduction program, the strongest predictor for long- term weight loss was increased intrinsic motivation for exercise (Teixeira et al., 2006).
    24. 24. Proposed Changes
    25. 25. Proposed Changes
    26. 26. Proposed Changes
    27. 27. Technology to be Used Dreamweaver Flash Geotracking software ELGG Drupal If used with a mobile phone app, Pin Points, a geolocation tracking software developed by Cauwill could be used.
    28. 28. What are the next steps? Quantitate and Qualitative Research Methods Blogs Social Networking Sites From this I will develop a Prototype and test it on online users of weight loss websites, first time users and non internet savvy users. Ideally, 2 prototype iterations phases will take place.
    29. 29. References Christina M. Frederick, Richard M. Ryan, 1993, Differences in motivation for sport and exercise and their relations with participation and mental health, Journal of Sport Behavior, Sept, 1993 Lenny R. Vartanian, Jacqueline G. Shaprow, (2008) Effects of Weight Stigma on Exercise Motivation and Behavior, Journal of Health Psychology, Vol. 13, No. 1, 131-138 http://thefuturewell.com/2010/03/18/if-you-want-loyalty-get-a-dog/ Michelle L. Segar et al., 2008, Type of Physical Activity goal Influences Participation in Healthy Midlift Women, Womens Health Issue, July/Aug 2008, Vol. 18 (no. 4) Fitting fitness into women’s lives: effects of a gender-tailored physical activity intervention Women’s Health Issues, Volume 12, Issue 6, 6 December 2002, Pages 338-347 JANE E. BRODY ,2010, To Keep Moving, Look Beyond the Physical, The New York Times, Personal Health section Published: March 8, 2010 http://thefuturewell.com/2010/03/10/is-health-social/ The power of sustainable changes, Talk, Dr. Dean Ornish Pop tech, 2009, http:// poptech.org/blog/video_james_fowler_and_dean_ornish The Power of Networks, James Fowler, TED talk, 2009, http://poptech.org/popcasts/
    30. 30. Questions

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