Social Media for Business
Upcoming SlideShare
Loading in...5
×
 

Social Media for Business

on

  • 1,158 views

 

Statistics

Views

Total Views
1,158
Views on SlideShare
1,054
Embed Views
104

Actions

Likes
1
Downloads
10
Comments
0

8 Embeds 104

http://www.mjankovmedia.com 49
http://www.mariomjankov.com 36
http://mariomjankov.posterous.com 10
http://www.linkedin.com 3
http://mjankovmedia.com 2
http://www.slideshare.net 2
file:// 1
http://www.mariomjankov.cz 1
More...

Accessibility

Categories

Upload Details

Uploaded via as Apple Keynote

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Social Media for Business Social Media for Business Presentation Transcript

  • Social Media For Business @mariomjankov
  • What is Social Media ? A Content To Share and Interaction.
  • The Challenge Traditional Marketing is NOT Working Anymore
  • Think Different Think “Customers”!
  • So What Is Social Media ? It’s not a Campaign. It’s not a Strategy.
  • So What Is Social Media ? It’s not a Campaign. It’s not a Strategy. It’s a Business!
  • Characteristics
  • Listening Just Listen Carefully!
  • Openness Openness & Transparency
  • Conversation Traditional Media “Broadcasting” is Dead.
  • Community Communities Forming.
  • Connectedness Whenever However and Wherever.
  • Participation Media or Audience ? No Difference.
  • Important ! CRM is Dead. Long Live the CMR! Customers Are in Control!
  • More Important !! Be Patient. Be Passionate. Take Care.
  • O.K. Where To Start ?
  • Project Map
  • Project Map
  • 1 Develop, optimize and maintain your Company Blog
  • 2 Create your customized Online Profile and optimize your BIO
  • 3 Share your content and generate traffic back to your site and blog and increase your site and blog search engine ranking
  • 4 Create and maintain your Business Group and Business Fan Page
  • 5 Interlink the content from all social media sources and start to build your
  • 5 Interlink the content from all social media sources and start to build your Brand Equity
  • 6 Maintain your brand: Listen - Set Goals - Plan - Execution - Measure - Adjust
  • Important! Listen! Define Success Choose Eligible Social Media Listen and Do Care Listen and Do Care Listen and Do Care Measure Adjust
  • Worth To Remember !! Meet Your Be Innovative and Don’t Play Customer Active “Numbers” Have A Unique Make Think Social Media Content Word-Of-Mouth
  • Worth To Remember !! Meet Your Be Innovative and Don’t Play Customer Active “Numbers” Have A Unique Make Think Social Media Content Word-Of-Mouth Brand Equity
  • Thank You! Q/A @mariomjankov Photos by Ola Kala www.olakala.cz